Marketing and Communications

Kent FA is the governing body for grassroots football across Kent, dedicated to developing, supporting and promoting the game at every level. We support over 62,000 players, 13,000 volunteers and more than 700 clubs, working closely with leagues, partners and communities to grow participation and improve standards. Guided by our Play, Protect and Promote strategy, we are committed to making football safe, inclusive and enjoyable for all.

Through strong local relationships and innovative initiatives, Kent FA plays a vital role in strengthening the grassroots game and inspiring future generations across the county.

At Kent FA, we're passionate about growing participation, promoting diversity and regulating the game so that everyone across our grassroots football community can enjoy it. As the digital landscape plays an ever‑greater role in people's lives, making the most of our digital platforms has never been more important.

• Provide digital marketing and communications support for both FA and Kent FA campaigns.
• Update, maintain and oversee the Kent FA website, ensuring content is accurate, engaging and up to date.
• Use analytics to oversee, schedule and manage Kent FA social media channels, ensuring they remain a key resource for stakeholders.
• Successfully deliver newsletters to stakeholders, ensuring full GDPR compliance.
• Support the growth of the opted‑in newsletter audience.
• Create engaging, high‑quality content that tells the story of Kent FA programmes and stakeholders, including filming and editing short‑form video content for digital channels.
• Support the Football Development Team in capturing and promoting positive case studies and best practice from across the football community.
• Analyse data to identify opportunities and implement improvements that drive engagement across digital platforms.
• Act as a custodian of the Kent FA brand, ensuring consistent and accurate use of branding and visual identity across all digital media.
• Provide social media coverage at Kent FA‑led events, including County Cup Finals and Kent Rep Team activity.
• Champion and embed safeguarding and equality across all Kent FA and grassroots football activity.
• Support offline marketing activities as required, responding to Kent FAs evolving priorities.

The successful candidate will hold a recognised digital marketing qualification and/or demonstrate relevant experience within a digital or marketing role. They will be creative, highly organised and an excellent communicator, with the ability to think strategically and work on their own initiative. They will be confident in building and maintaining strong relationships with colleagues, stakeholders and partner organisations, bringing a proactive, customer‑focused approach to their work.

A passion for delivering high‑quality digital content and a commitment to continuous improvement will be essential.

Safeguarding Kent FA is committed to safeguarding children and adults  to the nature of this role, the successful candidate will be required to undergo a Disclosure and Barring Service (DBS) check through The FAs DBS process. Having a criminal record will not automatically disqualify applicants from this role. Each application will be considered on an individual basis, taking into account the nature of the role and the information provided.

Equality and Diversity Kent FA promotes inclusion and diversity and welcomes applications from everyone, and we encourage applicants to complete our Equality & Diversity Monitoring Form. If you have any requirements in relation to the recruitment or interview process, please include details on the application form.