Regional Sales Director - Medium Enterprise, Workday Products

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At Kainos, we’re problem solvers, innovators, and collaborators - driven by a shared mission to create real impact. Whether we’re transforming digital services for millions, delivering cutting-edge Workday solutions, or pushing the boundaries of technology, we do it together.

We believe in a people-first culture
, where your ideas are valued, your growth is supported, and your contributions truly make a difference. Here, you’ll be part of a diverse, ambitious team that celebrates creativity and collaboration.

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Our vision is to build a world-class sales organisation for Kainos Workday Products, powered by high-performing teams who consistently create customer value, win new business, and deliver predictable, scalable growth.

As a Regional Sales Director (RSD) within the Workday Products Business Unit, you will lead a team of six Enterprise Account Executives responsible for selling market-leading automation, testing, security and AI software solutions to organisations operating within the Workday ecosystem.

You will be accountable for a regional annual quota of approximately £6.5m ACV, delivering sustainable growth through disciplined pipeline generation, forecast accuracy, strong customer relationships, and effective sales execution. With an average deal size of approximately £100k ACV, success will depend on building a high-velocity, scalable sales organisation capable of balancing strategic enterprise opportunities with consistent transaction volume.

This role requires a hands-on sales leader who can coach, inspire, and hold teams accountable while fostering a culture of high performance, collaboration, and continuous improvement.

Reporting to the VP of Sales, you will work closely with Product, Marketing, Customer Success, Alliances, Finance, Legal and Delivery teams to maximise commercial outcomes and ensure customers achieve meaningful business value from Kainos solutions.

• Own and deliver the regional annual sales target of approximately £6.5m ACV.
• Lead the team to consistently achieve monthly, quarterly, and annual revenue objectives.
• Build a high-performing sales culture focused on accountability, consistency, and execution.
• Ensure opportunities are progressed effectively through the sales cycle and converted into revenue.

• Lead the development of a predictable and sustainable pipeline across the region.
• Embed a proactive prospecting culture that focuses on account penetration, demand generation, and pipeline creation.
• Ensure every Account Executive maintains sufficient pipeline coverage to achieve current and future targets.
• Partner with Marketing, Alliances and Workday field teams to maximise market opportunities and event-led pipeline generation.

• Recruit, develop and retain top sales talent.
• Conduct regular coaching, deal reviews, forecast reviews, and territory planning sessions.
• Drive adoption of sales methodologies, processes, and best practices.
• Support Account Executives through complex sales cycles and strategic customer engagements.
• Create clear development plans that help colleagues grow their skills, capability, and careers.

• Establish rigorous forecasting disciplines and pipeline hygiene standards.
• Deliver accurate monthly, quarterly, and annual forecasts.
• Use data and sales insights to identify trends, risks, opportunities, and areas requiring intervention.
• Ensure disciplined CRM management and adherence to agreed sales processes.

• Build trusted relationships with senior stakeholders across prospective and existing customers.
• Supp…