Segment Strategy Associate; Segment Strategy Manager level

Segment Strategy Associate (Open to hiring Segment Strategy Manager level)

Join to apply for the Segment Strategy Associate (Open to hiring Segment Strategy Manager level) role at Wellmark Blue Cross and Blue Shield.

We are a mutual insurance company owned by our policy holders across Iowa and South Dakota, and we’ve built our reputation on over 80 years’ worth of trust. We are not motivated by profits. We are motivated by the well‑being of our friends, family, and neighbors—our members. If you’re passionate about joining an organization working hard to put its members first, to provide best‑in‑class service, and one that is committed to sustainability and innovation, consider applying today!

Learn more about our unique benefit offerings here. Want to know more? You can learn about life at Wellmark here.

As a member of our Segment Strategy team, you’ll play a key role in shaping how Wellmark competes and grows in our core market segments. You will serve as a central hub for your assigned segment, partnering closely with Product, Market Insights and Competitive Intelligence, Marketing & Communications, Sales, and other cross‑functional teams to translate market insights, customer needs, and competitive trends into clear segment strategies and go‑to‑market plans.

This means connecting dots between data and real‑world decisions, ensuring our segment strategy is aligned with corporate objectives and is clearly communicated to stakeholders at all levels.

The ideal candidate is a curious, analytical, business‑minded professional skilled at turning data into clear insights and recommendations. You have experience in developing strategies through analysis and cross‑functional partnerships, with a talent for communicating complex ideas to various audiences. Comfortable with ambiguity, you’re eager to learn about industry dynamics, able to influence without authority, and build trust with your peers and leaders.

Strong communication and collaboration skills are essential, as is a drive to support Wellmark’s growth and improve member experience.

• Bachelor’s degree in Finance, Economics, Insurance, Business Management, Pharmacy, or other health‑related program, plus one year of applicable business experience (which may include internship), OR 4+ years of direct and applicable business experience.
• Specific understanding of strategic planning, profitability, financial metrics, market and/or external influences.
• Strong ability to interact professionally with senior leadership and key executives.
• Ability to support in the building and implementing of strategic initiatives that achieve bottom‑line results.
• Demonstrated understanding of customer needs and ability to successfully develop and deliver customer‑focused solutions.
• Critical thinking and problem‑solving skills. Natural curiosity, business intuition, and financial acumen.
• Willingness to approach problems from different perspectives in order to produce creative, innovative solutions.
• Strong written and verbal communication skills with the ability to articulate business implications and recommendations to varying audiences, including senior leadership. Strong presentation skills.
• Ability to distill large amounts of information into relevant, actionable insights.
• Ability to evaluate workflows and support the successful alignment with product strategy and implementation.
• Identify opportunities and partner in the implementation of solutions and evaluation of impact.
• Ability to develop strong relationships through collaboration and teamwork.
• Proficiency with Microsoft Office and web‑based applications.
• Ability to prioritize initiatives, support in the alignment of appropriate resources, and partner with others in order to achieve success.
• Self‑starter with the ability to produce quality results.
• Flexible and adaptable to change.
• Travel required up to 5%.

• Exposure to product/segment management.
• Experience in health insurance industry.

• Bachelor’s degree or direct and applicable work experience.
• Minimum of 4 years of experience developing insights and strategy,…