Product Manager – Customer Segmentation

Company :

Highmark Health

Job Description :

JOB SUMMARY

* This is a hybrid model if you live within a 50 mile radius of one of our hub offices

This role requires demonstrated experience developing product strategies and operating models for enterprise personalization, customer understanding, or related capabilities that enable data-driven decision making, targeted engagement, and improved customer experiences. The successful candidate will have experience developing and maintaining product roadmaps, prioritizing product investments, and partnering across business, analytics, data, and technology teams to drive adoption, business value, and enterprise alignment.

Core components of this role include defining the product's value proposition, establishing its vision and strategic direction, securing support from key stakeholders, and overseeing execution to ensure successful delivery and business outcomes. The incumbent will work in close partnership with the Product Owner and Delivery Team to translate product objectives into actionable plans, measurable outcomes, and delivered capabilities.

ESSENTIAL RESPONSIBILITIES

• Understand the department's and the company's strategic roadmap and competitive position, and develops a holistic product vision and the corresponding product strategy to drive maximum value. Clearly set and communicate roadmaps, priorities, experiments, and decisions across audiences, from product team to executive levels.

• Actively anticipates future needs and utilizes metrics and qualitative input to identify asset improvement opportunities.

• Represent the product in all governance meetings.

• Clearly sets and communicates roadmaps, priorities, experiments, and decisions across audiences, from product team to executive levels.

• Serve as accountable owner for the sets of products/tools within the designated portfolio.

• Identify and drives both cross-product and cross-customer value and shared learnings.

• Own the product backlog and uses input from internal and partner teams to frequently refresh and re-prioritize the backlog.

• Other duties as assigned.

EDUCATION

Required

• Bachelor's Degree in science, technology, mathematics or related field OR relevant experience and/or education as determined by the company in lieu of bachelor’s degree

Preferred

• None

EXPERIENCE

Required

• 3 years of Product experience

To Include:

• 3 years with the Software Lifecycle

• 1 year of Advanced domain experience

Preferred

• 1 year with the Agile process

• Experience designing and operationalizing customer segmentation capabilities.

LICENSES or CERTIFICATIONS

Required

• None

Preferred

• None

SKILLS

• Business Acumen for P&Ls

• Communication

• Conflict Management

Language (Other than English):

None

Travel Requirement:

0% - 25%

PHYSICAL, MENTAL DEMANDS and WORKING CONDITIONS

Position Type

Office-based

Teaches / trains others regularly

Frequently

Travel regularly from the office to various work sites or from site-to-site

Occasionally

Works primarily out-of-the office selling products/services (sales employees)

Never

Physical work site required

Yes

Lifting: up to 10 pounds

Constantly

Lifting: 10 to 25 pounds

Rarely

Lifting: 25 to 50 pounds

Never

Disclaimer: The job description has been designed to indicate the general nature and essential duties and responsibilities of work performed by employees within this job title. It may not contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees to do this job.

Compliance Requirement :
This job adheres to the ethical and legal standards and behavioral expectations as set forth in the code of business conduct and company policies.

As a component of job responsibilities, employees may have access to covered information, cardholder data, or other confidential customer information that must be…