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Assistant Director of Athletics Marketing

Job in Des Moines, Polk County, Iowa, 50319, USA
Listing for: Drake
Full Time, Apprenticeship/Internship position
Listed on 2026-10-14
Job specializations:
  • Marketing / Advertising / PR
    Event Management & Planning, Sports Sales & Marketing
  • Sports/Fitness/Wellness
    Event Management & Planning, Sports Sales & Marketing
Salary/Wage Range or Industry Benchmark: 60000 - 90000 USD Yearly USD 60000.00 90000.00 YEAR
Job Description & How to Apply Below
## Assistant Director of Athletics Marketing Apply:
Bell Center:
Full time:
Posted 10 Days Ago:
JR100010

Athletics Marketing
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* Department Summary:

** Drake University's Athletics Department competes in the Missouri Valley Conference at the NCAA Division I level. Bulldog student-athletes thrive in the classroom and their respective field of play. Drake Athletics sport programs are considered Des Moines’ Hometown Team.  The department culture is predicated on a common value statement known as The Bulldog Way written by coaches, staff, and student-athletes. This intentional commitment to a championship culture is led by integrity, excellence, wanting the best for and best from one another, and aspiring to greatness provides a foundation for student-athletes, coaches, and athletics staff to study, work, and play.

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* Job Summary:

** Drake Athletics is seeking a qualified candidate to fill the opening of Assistant Director of Athletics Marketing. Reporting to the Director of Athletics Marketing, the Assistant Director will be responsible for developing, implementing and executing a comprehensive marketing and ticket sales plan for sports as assigned. The Assistant Director also utilizes official social media platforms and assists in overseeing email marketing campaigns to engage fans by delivering entertaining and informative content and is charged with administering a campus marketing strategy to increase student engagement.  

This position will work nights, weekends, and possibly holidays. Other duties as assigned.  
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* Minimum Qualifications:

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* • Bachelor’s degree in marketing, communications, sports management, business, public relations or a related field (Required.)
• At least one (1) year of relevant experience in collegiate athletics, professional sports, event marketing, sports marketing or a comparable environment. Graduate assistant, internship and significant student-worker experience may count toward this requirement.
• Demonstrated experience assisting with or executing athletics marketing, fan engagement, promotions or game presentation.
• Ability to develop and execute marketing and promotional plans designed to increase attendance, enhance the fan experience and support ticket revenue goals.
• Experience coordinating game-day elements such as promotions, scripts, music, in-venue entertainment, student engagement, spirit groups, giveaways and special presentations.
• Ability to manage multiple projects, events and deadlines simultaneously in a fast-paced environment.
• Strong written, verbal and interpersonal communication skills, with the ability to work effectively with coaches, student-athletes, staff, students, vendors and external partners.
• Demonstrated organizational skills and attention to detail.
• Ability to supervise, schedule and provide direction to student workers and game-day personnel.
• Working knowledge of digital and social media platforms (Facebook, Instagram, and X) and their application to sports marketing and fan engagement.
• Proficiency with standard workplace productivity tools, including Microsoft Office and/or Google Workspace.
• Ability and willingness to work nights, weekends and holidays as required by the intercollegiate athletics schedule.
• Commitment to the standards and values of Drake University, the Missouri Valley Conference, Pioneer Football League and NCAA.
• Valid driver’s license and ability to travel locally as required.  
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* Preferred Qualifications:

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* • Two (2) or more years of progressively responsible experience in collegiate athletics, professional sports or a comparable sports/event marketing environment.
• Previous experience serving as the primary marketing or game-presentation contact for one or more sports, teams or major events.
•…
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