Sales Development Executive

Sales Development Executive Telford Permanent £28,000 - £32,000  bonus & Commission Monday to Friday 8.30am – 5pm Are you an experienced B2B sales professional who enjoys opening doors, speaking with decision-makers and turning initial conversations into genuine business opportunities? We're recruiting for a Sales Development Executive to join a well-established Telford-based business with ambitious plans for continued growth. This is a fantastic opportunity for someone with experience in B2B outbound sales, lead generation or appointment setting who is ready to develop their career further.

You'll have the opportunity to progress into a Business Development role, taking greater ownership of customer relationships and the wider sales process as your experience grows. Almost all your calls will be with existing customers within the group that have purchased goods in the past. This role is working to sell products that are related to the core product range but have a completely new and relevant use to those customers, but still completely separate to what they have purchased before.

Rather than following rigid sales scripts, you'll be encouraged to have meaningful, consultative conversations. You'll engage with your customers, understand their requirements and challenges, identify genuine opportunities and secure well-qualified meetings for the wider business development team. What you will be doing:
Proactively engage with previous client to identifying potential interest in a related product that they have previously purchased. I The goal is to speak with the right key decision-makers, and gain an idea that they would need this new range of products, and set up a meeting for the business manager to speak to them. Making regular outbound calls and sending professional email communications.

Building rapport with prospects and confidently navigating gatekeepers. Asking effective questions to understand existing arrangements, challenges and future requirements. Identifying and qualifying genuine sales opportunities. Booking qualified meetings for the Business Development team. Providing clear and detailed handovers following prospect conversations. Maintaining accurate prospect information, activity and follow-up actions within the CRM. Following up with prospects who aren't yet ready to progress.

Working collaboratively with sales and marketing colleagues to continuously improve lead quality and outreach.

What we're looking for:

Essential Previous B2B experience within outbound sales, lead generation, appointment setting or a similar prospecting role. Confidence speaking to business decision-makers over the telephone. Strong written communication skills and the ability to produce professional emails and accurate notes. Experience navigating gatekeepers and handling initial objections or resistance professionally. A curious, consultative approach and the ability to adapt conversations rather than simply follow a script.

Resilience, organisation and consistency when managing outbound activity and follow-ups. A genuine ambition to develop your career within sales. A positive attitude towards coaching and feedback. Desirable:
Previous experience using Hub Spot or another CRM system. Experience conducting discovery conversations and qualifying sales opportunities. Full training will be provided, so industry-specific or product experience isn't required . The application process:
We will carefully consider your details and advise you if we're able to progress with your application within 72 working hours . If you do not hear from us within this time your details won't be retained. So, if you're not successful on this occasion, do continue to respond to future roles we advertise. In the meantime, all good wishes and continued success with your search for employment.

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