Bid Manager, Business

Main purpose of the job

To strengthen the capability of the Bid Team by combining high-quality bid writing with strategic input into win themes, solution design, and value proposition. This role will act as the bridge between sales, technical experts, and bid management, ensuring submissions are compelling, customer-focused, and strategically aligned.

Main duties & key responsibilities

Strategic input & solution shaping

Work with sales leads, technical SMEs, and the Director of Bids to develop solution architectures that address customer challenges.

Contribute to the definition of win themes, value propositions, and competitive differentiators.

Ensure customer insight and strategic drivers are reflected in proposals.

Bid writing & content development

Draft clear, concise, and compelling responses that meet client requirements and showcase what the company offer.

Translate technical and delivery inputs from subject matter experts into persuasive, customer-focused narrative.

Ensure consistency of tone, style, and messaging across all submissions.

Embrace AI assisted writing tools to generate first drafts, accelerate content creation and support consistency, while ensuring all outputs are human-reviewed, accurate, and tailored to the client’s need.  

Collaboration & coordination

Support the Director of Bids in driving bid strategy through storyboarding, content planning, and quality reviews.

Work with the bid mechanics role to ensure compliance and timely submission.

Liaise with internal teams and external partners to gather information and align contributions.

Continuous improvement

Capture lessons learned and contribute to development of bid best practice, tools, and templates.

Maintain and update the bid content library, ensuring materials are accurate and reflect current best practice.

Share market intelligence and competitor insights to strengthen future bids.

Qualifications / experience

Experience in bid writing or proposal development, ideally in training, consultancy, or professional services.

Strong understanding of bid processes, procurement frameworks, and tendering.

Demonstrable ability to shape win themes and customer-focused value propositions.

Excellent written communication and editing skills, with examples available.

Strong IT literacy, including MS Office and collaboration tools (MS Teams).

Ability to obtain UK Security Clearance.

Skills and attributes

Analytical thinker, able to turn technical detail into persuasive narrative.

Excellent interpersonal skills; able to work with technical SMEs, sales, and leadership to co-create solutions.

Resilient, adaptable, and comfortable working under pressure and to deadlines.

Strong organisational skills, with the ability to prioritise and manage multiple bids.

Creative, persuasive, and client-focused in approach.

Team-oriented, energetic, and proactive.

We welcome applications from all suitably qualified candidates. Reasonable adjustments can be made during recruitment. Applicants must have the right to work in the UK