Assistant Director of Admissions

Overview

Department: NUQ Admissions

Salary/Grade: EXS/7

The Assistant Director of Admissions at Northwestern University in Qatar (NU-Q) works closely with the Director of Admissions to drive global student application and enrollment growth and contributes to long-term strategic planning. Responsibilities include proposing, developing, executing, and monitoring outreach strategies, including leading recruitment tours with other universities, conducting school visits, participating in fairs, and hosting virtual events. The Assistant Director will maintain high visibility within industry-specific organizations and ensure continuous outreach to college counselors across the globe to cultivate markets.

The role involves interaction with external constituencies including secondary schools, foundation programs, colleges and universities, government agencies, and corporations. The role includes 10-15 weeks of travel for recruitment annually. The Assistant Director will be an active participant in the review and selection of admission applications.

• Develop a comprehensive data-driven recruitment strategy that supports admission and enrolment objectives. This includes:
  • Identifying and assessing new market opportunities
  • Use market insights and student mobility trends to guide recruitment efforts
  • Provide oversight into recruitment activities
  • Evaluate and manage relationships with regional partners and vendors
• Act as the lead for several markets, participating in both regional and international recruitment and yield initiatives. This includes:
  • Developing travel plans and comprehensive visit schedules
  • Promoting programs at recruitment events and delivering student recruitment presentations, and disseminating information on admissions criteria, requirements and procedures
  • Advising and providing detailed information to potential applicants, students, parents, and/or guidance counselors on admissions criteria and processes
  • Tracking and monitoring recruitment activities
  • Updating and maintaining records
  • Supports local or small market recruiting activities as needed
• Reviewing and assessing student applications for admission. This includes:
  • Reading hundreds of applications and making informed decisions on admissibility during committee reviews
  • Verifying the accuracy of information posted on digital platforms and updating/maintaining records
  • Overseeing the applicant journey of priority student groups (e.g., Transfer, Academic Bridge Program, Deferrals)
  • Making informed referrals and supporting students
  • Tracking and monitoring the distribution of financial aid and scholarships
• Oversee the management of special events and tours hosted on- and off-campus, including internal stakeholders like Qatar Foundation (QF), MOEHE, and Education City universities, and external stakeholders like CIS institutes/fairs, international counsellor fly-ins, dignitaries, and tour operators.
• Work closely with the Director of Admissions and NU-Q’s Marketing Communications & Public Affairs and Communications Office to provide strategic guidance and support on institutional marketing initiatives. This includes:
  • Writing and editing targeted communications to support strategic initiatives
  • Developing content for marketing and/or promotional materials, swag, and print materials
  • Researching and evaluating emerging social media platforms across markets and partnerships
  • Researching and recommending advertising opportunities
• Directing the work of student staff and volunteers in defined activities. Assigning and checking the work and serving as a resource to others by providing (non-supervisory) job-related guidance.
• Will perform other duties as assigned.

• Bachelor’s degree in a relevant field
• Minimum of 5+ years of work experience in a highly selective university admissions environment
• Strong English oral and written communication, reading, and public speaking skills
• Ability to relate positively to a variety of cultures and backgrounds
• Tact, diplomacy and discretion are essential
• Understanding of international education systems, student mobility trends, and global market dynamics, as well as English Language Proficiency…