In-Flight Entertainment Content Strategy Manager Airways

Position Overview Qatar Airways is seeking an In-Flight Entertainment Content Strategy Manager in Doha, Qatar to lead content curation, licensing, and programming strategy across its award-winning IFE platform. This role drives data-led entertainment decisions, manages global media partnerships, and enhances passenger experience through innovative onboard digital content.

Job Details
Country:
Qatar
City:
Doha
Industry: Airlines/Aviation
Function:
Marketing Management
Salary:  monthly (Market estimated)
Gender: Any
Candidate Nationality:
Any
Job Type: Full-time

• Develop and execute a comprehensive inflight entertainment content strategy aligned with brand and passenger demographics
• Curate and acquire diverse content including movies, TV, music, games, and digital programming
• Manage relationships with studios, distributors, licensing agencies, and content service providers
• Utilize data analytics and passenger engagement insights to optimize programming decisions
• Ensure compliance with licensing agreements, copyright laws, and cultural standards
• Oversee content quality assurance, including audiovisual standards and system audits
• Collaborate with technical teams to integrate content across IFE hardware and digital delivery platforms
• Monitor real-time performance metrics and adjust content rotations to maximize engagement
• Manage entertainment content budgets and identify cost-effective sourcing strategies
• Lead and mentor team members to maintain high performance and innovation standards

• Bachelor's degree with minimum 6 years of relevant experience or diploma with 7 years in media or content programming
• Strong understanding of OTT platforms, streaming trends, and the global media ecosystem
• Proven experience in data-driven content curation and programming strategy
• Knowledge of media integration systems, digital content workflows, and IFE hardware platforms
• Solid understanding of licensing models and intellectual property compliance
• Strategic thinker with strong analytical and problem-solving capabilities
• Excellent stakeholder management and communication skills
• Ability to manage multiple priorities in fast-paced aviation environments
• Demonstrated leadership and team development experience

• Inflight Entertainment Programming
• Content Licensing and Acquisition
• Media Analytics and Audience Insights
• Digital Content Delivery Systems
• Budget Management
• Strategic Marketing Planning
• Stakeholder and Vendor Management

• Lead content innovation for one of the world's top-rated airlines
• Competitive tax-free executive compensation package
• Work at the forefront of aviation digital experience and passenger engagement
• Opportunity to shape global inflight entertainment strategy
• Career growth within an internationally recognized aviation group

Qatar Airways Group is a globally awarded airline headquartered in Doha, connecting over 170 destinations worldwide. Known for excellence in service innovation and premium passenger experience, the airline continues to invest in advanced inflight technology and product development. With a strong commitment to quality, performance, and global connectivity, Qatar Airways remains a leader in aviation innovation and customer satisfaction.