Senior Account Executive- Corporate Marketing

About Ogilvy

Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry.

The Senior Account Executive is responsible for developing and implementing comprehensive integrated marketing communications plans wide initiatives, that evaluates the strategic roles of a variety of communication disciplines to provide clarity, consistency, and maximum communication impact.

• Design, develop and lead plans, media management and production expertise.
• Develop marketing and creative plans in line with the business
• Prepare marketing briefs and provide input towards developing the marketing project plan.
• Act as the primary liaison for coordination.
• Collaborate with the creative unit in developing artworks for the specified campaigns and share across all channels of communication units to ensure clarity, consistency, and maximum communication impact.
• Ensure all advertising and promotional materials are in compliance with the brand guidelines.
• Manage all media buying and advertising campaigns by booking and releasing media on behalf of the end-user, including print, digital, cinema, and outdoor ads.
• Negotiate with media sales companies to obtain the best rates and most appropriate media spaces in online, broadcast and print advertising.
• Identify the target audience for a particular media campaign and decide how best to communicate to that audience.
• Conduct market research to find answers about target audience requirements, habits and trends.

• Minimum experience of 3 years in a comparable industry
• Excellent analytical skills
• Good communication and interpersonal skills
• Attention to detail for precise analysis of data
• Critical thinking and problem solving skills
• Ability to work under pressure and multi-task
• Time management skills