Marketing Executive

Marketing Executive

Ulster University Qatar

Posted today

• Develop and optimize marketing initiatives to drive customer acquisition;
• Organize public relations events or product exhibitions;
• Develop and manage content for social networks and blog sites;
• Drive revenue conversion from leads of the company website and social media;
• Implement, analyze, and optimize organic and paid search engine marketing activities;
• Implement and execute email campaigns to nurture leads and customers;
• Analyze and provide weekly & monthly digital marketing, sales metrics and lead status reports for both sales and marketing;
• Copywriting and ensuring high quality of all marketing collateral;
• Ensure optimized use of marketing portfolio mix - over the line/under the line channels;
• Ensure and demonstrate marketing ROI;
• Utilization and building of database with appropriate CRM tools;
• Brochure and marketing collateral development.

• Social media management, manage the position plan and content creation for all platforms;
• Website management: regular checking and quality control of all content published on the website;
• Project management: managing the marketing tasks from QS team.

• A degree or master’s in business or related qualification.

• Proven experience in social media management;
• Strong content creation skills across digital platforms;
• Solid knowledge of digital marketing principles and strategies;
• Three (3) to five (5) years of relevant experience, preferably within the Qatar market.
• Marketing: 3 years (required).

Full-time, Permanent