Manager Digital Marketing Duty Free

Manager Digital Marketing - Qatar Duty Free - Doha, Qatar

Position Overview

Qatar Duty Free is searching for a dynamic Manager Digital Marketing to drive our digital strategy, increase web traffic, and optimise performance across multiple channels. The role will oversee digital campaigns, manage budgets, and maintain consistent brand visibility through innovative marketing initiatives that produce measurable results.

Country:
Qatar — City:
Doha Industry: Retail Function:
Digital Content Development Salary: 25,000‑30,000 QAR per month (market estimate)
Gender: Any Candidate Nationality:
Any Job Type: Full‑time

• Lead digital marketing operations and manage cross‑channel campaigns to enhance online brand presence.
• Plan, implement, and monitor digital strategies that drive website traffic and sales conversions.
• Oversee paid and organic digital campaigns across social media, search, display, and affiliate marketing.
• Manage and track performance budgets to ensure maximum ROI across all digital platforms.
• Develop KPI frameworks and monitor campaign effectiveness using analytics tools such as Tableau, Power
  
  BI, or Google Analytics.
• Collaborate with internal stakeholders (loyalty, CRM, pricing, marketing) to align campaigns with brand objectives.
• Research and adopt emerging marketing technologies and digital innovations to improve performance.
• Lead relationships with digital agencies, media partners, and technology vendors to guarantee quality execution.
• Evaluate competitor activities to identify new opportunities for innovation and improvement.
• Produce regular performance reports and recommend data‑driven adjustments to campaigns.
• Ensure compliance with brand guidelines and global marketing policies.
• Support e‑commerce development initiatives and digital media‑buying strategies.
• Provide leadership, mentoring, and guidance to the digital marketing team.

• Bachelor’s degree or equivalent qualification.
• Minimum 8 years of experience in digital marketing or brand management.
• Proven experience managing digital campaigns for large corporations or retail environments.
• Strong analytical background with hands‑on data‑driven marketing experience.
• Proficiency with data visualization and analytics tools such as Excel, SQL, Python, R, Tableau, or Power
  
  BI.
• In‑depth understanding of SEO, SEM, content marketing, and performance advertising.
• Experience managing media budgets and vendor contracts.
• Excellent communication, leadership, and project management skills.
• Ability to think strategically and execute operational plans efficiently.

• Digital marketing strategy and performance optimisation.
• Analytics, SEO/SEM, social media marketing.
• Team leadership and stakeholder management.
• Data analysis and visualisation tools.
• Campaign planning and reporting.
• Creative problem‑solving and innovation.

This position offers an opportunity to lead the digital evolution of one of the world’s most prestigious travel retail brands, working in a fast‑paced, global environment that rewards innovation, strategic thinking, and leadership.

Qatar Duty Free, part of the Qatar Airways Group, is one of the largest airport retail operations worldwide. Located at Hamad International Airport, it features more than 90 boutiques and 30 dining outlets, continuously redefining travel retail through innovation, premium service, and world‑class customer experiences.