Digital Marketing Specialist

Key Responsibilities

• Lead Generation:
  Develop and implement strategies to generate quality leads through various online channels.
• Content Creation:
  Create and manage engaging content across platforms, including blogs, social media posts, and website updates.
• Graphic Design:
  Design eye‑catching graphics for social media posts, advertisements, and marketing materials.
• Short Movies & Videos:
  Create and edit short videos for online marketing campaigns.
• Social Media Management:
  Handle and manage social media accounts, including content planning, scheduling, and engagement.
• Monthly Digital Marketing Calendar:
  Prepare and execute a monthly marketing calendar, ensuring timely campaign execution.
• Performance Tracking:
  Monitor and analyze campaign performance, providing insights and recommendations for improvement.

• 2 to 3 years of experience in digital marketing.
• Strong knowledge of lead generation techniques and tools.
• Expertise in graphic design tools (e.g., Adobe Photoshop, Illustrator, Canva).
• Proficient in video editing and creation.
• Excellent knowledge of social media platforms (Facebook, Instagram, Linked In, Twitter, etc.).
• Strong communication and writing skills.
• Ability to work independently and collaboratively.
• A creative mindset with attention to detail.
• Knowledge of SEO and SEM practices is a plus.