Vice President Marketing & Communications

We are seeking an experienced and strategic VP of Marketing amp Communications to lead our marketing and communications function and drive growth across key channels. This executive role owns the direction planning and performance of marketing initiatives including events public relations and social media while ensuring the organization s messaging and brand presence are consistent and impactful. The ideal candidate will bring strong leadership skills deep marketing expertise and a proven track record of delivering measurable business results.

• Marketing amp Communications Strategy Own the marketing and communications vision strategy and roadmap Set priorities define KPIs and guide execution against business goals
• Leadership amp Team Management Lead coach and develop the marketing and communications team and or agency partners Drive accountability performance and continuous improvement
• Integrated Campaign Planning Oversee the planning and execution of integrated marketing and communications campaigns that support brand awareness engagement and demand generation
• Event Leadership Own event strategy and execution for trade shows conferences and promotional events ensuring alignment with target audiences and measurable outcomes
• Public Relations amp Media Strategy Direct PR strategy including media outreach press releases spokesperson coordination and relationship management to strengthen brand visibility and credibility
• Social Media amp Content Strategy Define and manage social media strategy and content direction to grow reach engagement and brand voice Use insights to continually optimize performance
• Market Research amp Competitive Insights Lead research to identify trends competitive positioning customer needs and market opportunities translating insights into actionable plans
• Performance Measurement amp Reporting Establish analytics and reporting to track campaign performance ROI and business impact Provide leadership with clear insights and recommendations
• Cross-Functional Collaboration Partner closely with Sales Product and other internal stakeholders to align go-to-market strategy messaging and campaign priorities

• Bachelor's degree in Marketing, Communications, or a related field; advanced degree preferred.
• 6+ years of progressive marketing and communications experience, including 3+ years in a leadership role.
• Strong expertise across integrated marketing, PR/communications, and digital channels.
• Advanced analytics capability (e.g., Google Analytics) and experience using data to drive decisions.
• Proven ability to lead strategy, manage budgets, and deliver measurable results.
• Exceptional communication, stakeholder management, and leadership skills with a strong executive presence.