Senior Digital Marketing Manager

About the Role

Cesam Click Digital Marketing Services provides integrated digital marketing solutions across paid advertising, search engine optimization, content marketing, social media, campaign analytics and customer acquisition. We are seeking an experienced Senior Digital Marketing Manager to lead the planning, execution and optimization of digital marketing strategies for the company and its clients. The successful candidate will oversee multichannel campaigns, manage marketing budgets, guide a team of digital specialists and ensure that marketing activity delivers measurable commercial results.

This role is suited to a strategic and commercially focused digital marketing professional with strong experience in performance marketing, client management, campaign analytics and team leadership.

• Digital Strategy:
  Develop integrated digital marketing strategies aligned with client objectives, audience needs and commercial targets.
• Campaign Management:
  Plan and oversee campaigns across paid search, paid social, display advertising, email marketing, content marketing and organic social media.
• Performance Marketing:
  Improve lead generation, customer acquisition, conversion rates and return on advertising spend through continuous campaign optimization.
• Budget Management:
  Allocate and monitor digital marketing budgets while ensuring efficient spending and strong campaign performance.
• Team Leadership:
  Manage and support digital marketing executives, paid media specialists, SEO professionals, content creators and social media team members.
• Client Management:
  Build strong relationships with clients, understand their business goals and present campaign strategies, results and recommendations.
• SEO and Content:
  Oversee search engine optimization, keyword strategy, website content and editorial planning to increase organic visibility.
• Social Media:
  Guide social media strategy, content calendars, community engagement and paid social campaigns across relevant platforms.
• Marketing Analytics:
  Monitor campaign performance using analytics and reporting tools, identifying trends, risks and opportunities for improvement.
• Reporting:
  Prepare clear performance reports covering traffic, engagement, leads, conversions, customer acquisition costs and campaign return.
• Conversion Optimization:
  Work with design, content and development teams to improve landing pages, user journeys and conversion funnels.
• Market Research:
  Monitor competitors, audience behaviour, platform developments and emerging digital marketing trends.
• Quality Control:
  Review campaign materials, advertising copy and digital assets to ensure accuracy, consistency and brand compliance.

Bachelor's degree in Marketing, Digital Marketing, Communications, Business or a related discipline.

Minimum of 6 years of experience in digital marketing, performance marketing or agency account management.

At least 2 years of experience managing campaigns, clients or digital marketing teams.

Strong experience with paid search, paid social, SEO, content marketing and campaign analytics.

Demonstrated ability to manage substantial advertising budgets and improve campaign performance.

Strong understanding of customer acquisition, conversion optimization and marketing funnels.

Excellent analytical, presentation and stakeholder management skills.

Ability to manage multiple client accounts and competing deadlines.

Excellent written and spoken English.

Arabic language proficiency is considered an advantage.

Google Ads, Google Analytics, Meta Blueprint or equivalent digital marketing certifications.

Experience working in a digital marketing agency or client services environment.

Familiarity with marketing automation, CRM and email marketing platforms.

Experience with e-commerce, lead generation or business-to-business marketing campaigns.

Knowledge of website analytics, content management systems and landing-page optimization.

Experience working with clients in Qatar or the wider Gulf region.

الراتب المدفوع: QAR١٩٢٬٠٠٠٫٠٠لكل عام موقع العمل: بشكل شخصي