Business Development Executive

OBJECTIVE/ PURPOSE OF THE JOB:

The Business Development Executive - Events is an individual contributor role focused on supporting the company's growth efforts. Key responsibilities include identifying new business opportunities in events and conferences, building client relationships, conducting market research, and assisting in sales and marketing activities. The role operates within a team environment and involves direct engagement with prospective clients to generate leads and expand the company's market presence.

This position has a medium-term strategic impact by contributing to revenue growth and market expansion through consistent lead generation and client engagement. It does not entail managerial responsibilities but plays a vital role in supporting sales pipelines, preparing proposals, and tracking development targets. The primary goal is to support the acquisition of new clients and increase sales opportunities, ultimately enhancing brand visibility and laying the foundation for sustained business growth aligned with organizational objectives.

Key Operational Accountabilities and Tasks

• Conduct market research to identify potential clients and industry trends.
• Support lead generation activities through database management, outreach, and follow-up.
• Prepare and customize proposals, presentations, and marketing materials for prospective clients.
• Assist in organizing and coordinating events, conferences, and client meetings.
• Maintain and update CRM systems to track client interactions and sales pipeline progress.
• Communicate regularly with clients and partners to nurture relationships and gather feedback.

• Short-term:
  Execute outreach campaigns and support immediate lead conversion efforts.
• Medium-term:
  Develop a robust pipeline of qualified leads and assist in closing initial deals.
• Long-term:
  Contribute to strategic initiatives to enhance brand visibility and expand market reach through targeted marketing and partnership efforts.

• Support the development of market entry strategies and client engagement plans.
• Assist in analyzing market data to identify new business opportunities.
• Implement outreach and engagement strategies under supervision, ensuring alignment with overall business objectives.

• Act as a point of contact for prospective clients, providing information and support.
• Coordinate with vendors, partners, and internal teams to ensure seamless event execution.
• Gather customer feedback and relay insights to the team for continuous improvement.
• Foster professional relationships to enhance customer satisfaction and retention

• Monitor industry developments and competitor activities.
• Support team members in preparing reports and performance metrics.
• Participate in team meetings and contribute ideas for business development strategies.