Senior Product Designer - Platform

Overview

Ready to be pushed beyond what you think you’re capable of? At Coinbase, our mission is to increase economic freedom in the world. It’s a massive opportunity that demands the best of us, every day, as we build the emerging onchain platform — and with it, the future global financial system. We’re seeking a candidate who is passionate about our mission, believes in the power of crypto and blockchain technology, and is excited to leave a mark on the world by solving hard problems with high-caliber colleagues.

Our work culture is intense and isn’t for everyone, but it’s a place to build the future with others who strive for excellence.

While many roles at Coinbase are remote-first, we are not remote-only. In-person participation is required throughout the year. Team and company-wide offsites are held multiple times annually to foster collaboration, connection, and alignment. Attendance is expected and fully supported.

The Role

The Platform Design and Research team at Coinbase plays a critical role in executing our vision to create more economic freedom for the world. This team is at the center of execution for products across the entirety of the company. We’re building secure, trusted, and easy-to-use cryptocurrency products for both newcomers and experienced users.

As a Sr. Staff Product Designer, you will contribute to our mission, vision, and strategy through a deep understanding of customer and business needs. You will develop optimal user journeys to help customers understand how to use cryptocurrency and complete their tasks with ease and confidence. You’ll work closely with Product, Engineering, and cross-functional (XFN) teams to build simple, easy-to-use experiences that express the Coinbase brand and values.

This position is remote from the US or Canada.

• Lead and execute complex design initiatives that span multiple product areas, ensuring alignment with Coinbase’s strategic goals
• Collaborate cross-functionally to drive and shape product vision and strategy, influencing stakeholders across the company
• Define and inform the user experience of critical customer journeys, ensuring they are intuitive, scalable, and delightful
• Partner with Design Systems teams to create scalable patterns and components that elevate quality and consistency across Coinbase products
• Conduct in-depth analysis of user needs and business requirements to deliver innovative solutions that drive measurable outcomes
• Participate in all project phases, including planning, strategy, execution, QA, and retrospectives, ensuring design excellence at every step
• Act as a thought leader in product design, mentoring other designers and contributing to a culture of innovation and experimentation

• Expertise in Product Design: 10+ years of professional experience designing consumer-facing products for web and mobile, with a strong portfolio showcasing excellence in UX thinking, visual design, and written communication
• Systems Thinking: Proven ability to design at scale, creating reusable patterns and components that drive efficiency and consistency
• Collaboration and Influence: Strong ability to build relationships and influence stakeholders across Product, Engineering, and other XFN teams
• Strategic Impact: Experience driving design strategy and contributing to product roadmaps with measurable business and customer outcomes
• Technical Proficiency: Fluency in Figma and prototyping tools, with experience conducting user research studies and leveraging insights to inform design decisions
• Low Ego, High Impact: Collaborative, open-minded, and eager to transform complexity into simplicity

• Previous design experience in Fin Tech or crypto
• Familiarity with the cryptocurrency ecosystem and Coinbase products
• Platform experience

• Delivering critical business and customer value with reliable consistency
• Driving adoption of scalable systems and processes across product areas
• Influencing strategy and solving complex problems that span the company
• Enabling teams to make tradeoff decisions that balance craft, product impact, and timelines
• Becoming a thought leader in crypto and Web3,…