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Service Advisor - Motorcycle

Job in Dubai, Dubai, UAE/Dubai
Listing for: Abdulla Al Masaood and Sons Group (AMS Group)
Full Time position
Listed on 2026-05-27
Job specializations:
  • Automotive
Salary/Wage Range or Industry Benchmark: 60000 - 120000 AED Yearly AED 60000.00 120000.00 YEAR
Job Description & How to Apply Below

Role Overview

As a Service Advisor, you will play a pivotal role in delivering a premium, transparent, and efficient service experience for Harley-Davidson customers. As part of our Abdulla Al Masaood and Sons Motorcycles (Harley-Davidson) Dubai team, you'll work in an on-site environment, managing end-to-end customer interactions, supporting seamless workshop operations, and contributing to service revenue objectives. You will ensure that customer satisfaction stays at the highest level in a competitive local market, maintaining Harley-Davidson's legendary standards of service excellence.

Responsibilities
  • Customer Experience (Premium Focus):
    • Welcome customers in a professional, brand‑aligned manner.
    • Understand rider concerns and accurately capture service requirements.
    • Provide clear cost estimates (parts, labor, timelines) in AED.
    • Proactively update customers via calls or Whats App throughout the repair process.
    • Deliver bikes with full explanation of work completed.
  • Workshop Coordination:
    • Open and manage job cards using DMS systems.
    • Plan workshop loading based on technician skill levels and capacity.
    • Liaise daily with foreman or master technician for accurate diagnosis and timelines.
    • Ensure promised delivery times are met (critical in the Dubai market).
  • Revenue Generation:
    • Upsell maintenance packages, wear‑and‑tear items, and genuine parts.
    • Promote seasonal campaigns (summer/winter checks, riding season prep, etc.).
    • Support service department monthly revenue targets.
  • Technical & Warranty Handling:
    • Interpret diagnostic results and communicate in simple terms.
    • Ensure correct application of manufacturer warranty policies.
    • Maintain proper documentation for audits and claims.
  • Customer Satisfaction & Retention:
    • Handle complaints calmly and professionally (high expectations in UAE clientele).
    • Maintain high CSI scores and Google review ratings.
    • Follow up after service to build long‑term relationships.
Must have Requirements
  • Minimum 2 years of experience as a Service Advisor in automotive or motorcycle industry.
  • Previous experience with premium or luxury brands, preferably within the UAE.
  • Excellent communication skills (English required; Arabic is a strong advantage).
  • Strong customer-handling skills with premium clientele.
  • Technical understanding of motorcycles, ideally cruisers or touring bikes.
  • Proficiency with DMS/job card systems and workshop coordination.
  • Valid UAE driving license (motorcycle license is a plus).
Nice to Have Requirements
  • Sales mindset with the ability to upsell without being pushy.
  • Prior experience in motorcycle aftersales or service campaigns.
  • Ability to work well under pressure in a fast‑paced environment.
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