Senior Specialist Market Insights & Analytics

Senior Specialist Market Insights & Analytics

Reports To: Director – Data & Analytics (ACCBC) (Dotted Line - Head – Consumer & Market Insights (Rani Refreshments))

Function: Data & Analytics / Consumer & Market Insights

Location: Dubai, UAE

To integrate external, market-driven intelligence into Aujan’s analytics ecosystem, enriching decision-making with “outside-in” insights.

The role bridges data from competitor landscapes, market share reports, economic indicators, and in-market survey results with internal commercial and operational performance metrics.

Initially focused on supporting Rani Refreshments’ analytics and market insight needs, the role will lay the foundation for an enterprise-wide insights capability serving both Rani and ACCBC – covering customer, consumer, competitor, people, and asset analytics over time.

Working within the centralized Data & Analytics team, the specialist ensures external intelligence is translated into actionable insights that drive growth, RGM precision, and strategic clarity across the business.

The role supports the enterprise mandate to deliver consistent, governed, and decision-ready analytics across ACCBC & RR by integrating external market, competitor, and macroeconomic intelligence into the BI ecosystem. It functions as an execution-focused specialist role
, translating “outside-in” insights into actionable inputs for Commercial, RGM, Strategy, Finance, and Supply Chain teams, while operating within defined enterprise data governance and reporting standards.

• Source and integrate external data (Nielsen, Euromonitor, Kantar, etc.) into the BI environment.
• Structure and align datasets to complement internal KPIs and data models.
• Maintain quality, timeliness, and metadata documentation for external feeds.

• Conduct trend, pricing, and scenario analyses to support RGM, category, and strategic planning.
• Translate macro-economic, PESTLE, and category shifts into commercial implications.
• Produce concise, decision-ready reports linking external factors to performance outcomes.
• Support cross-functional analytics enablement by embedding external metrics in existing reports.

• Partner with BI, Commercial, Strategy, and RGM teams to embed market insights in planning cycles.
• Liaise with Finance, Sales, and Marketing for forecasting and pricing inputs.
• Manage relationships with third-party data providers to enhance reliability and access.

• Develop and maintain interactive dashboards using Power BI.
• Present insights in clear, business-relevant narratives for leadership forums.
• Maintain an organized insights repository capturing competitor, category, and macro trends.

• Recommend enhancements to data integration and governance standards.
• Track utilization and business impact of delivered insights.
• Stay current on emerging analytics tools and data-fusion methods that improve foresight capability.

• Accuracy and timeliness of external data integration.
• Stakeholder satisfaction and adoption of delivered insights.
• Demonstrated impact of insights on commercial and strategic decisions.
• Quality and clarity of dashboards and reports.
• Effectiveness of cross-functional collaboration.

• External data source partnerships, subscriptions, and tools for leadership approval.
• Enhancements to BI architecture and data integration frameworks.
• Process improvements to data governance, tagging, and documentation standards.

• Selection and integration of approved market data sources into BI reports and dashboards.
• Formatting, design, and dissemination of insight reports and dashboards for business users.
• Standard definitions, metrics, and visualization templates related to market and competitor data.

• Business and functional leaders on market trends, competitor movements, and category performance implications.
• RGM, Strategy, and Commercial teams on data interpretation and market-driven decision making.
• BI and Data…