Martech Solutions Specialist
Welcome to Multi Bank Group
, a global financial pioneer established in 2005 in California and now proudly headquartered in Dubai, UAE. We specialize in delivering cutting-edge trading technology, unparalleled liquidity, and exceptional customer service. Our extensive range of financial products includes Forex, Metals, Shares, Indices, Commodities, and Cryptocurrency CFDs.
Join our thriving community of over 2 million clients across 100 countries, contributing to a daily trading volume exceeding US $ 35 billion. As a heavily regulated institution with oversight from 18+ financial regulators across 5 continents, and recipient of over 80 financial awards, Multi Bank Group is devoted to innovation, excellence, and empowering our clients to achieve their financial goals.
Role OverviewWe are seeking a highly detail-oriented and technically curious Mar Tech Solutions Engineering Specialist to support our marketing tracking and attribution ecosystem across FX and Crypto products. This role sits at the intersection of engineering and marketing. You will work closely with marketing, product, data, and engineering teams to ensure every touchpoint in the customer journey is tracked accurately, attributed correctly, and routed to the right downstream systems.
It will focus on ensuring the accuracy, consistency, and reliability of cross-device and cross-product journeys for marketing tracking and attribution.
The ideal candidate is solution-oriented and combines a strong understanding of marketing analytics tools with a keen eye for data quality in a fast-paced, performance-driven environment.
Key Responsibilities Tracking Execution & Data Alignment- Execute and maintain tracking implementation based on defined tracking strategies and guidelines.
- Ensure consistency of events, naming conventions, and data structures across platforms and tools.
- Translate business and marketing requirements into accurate and scalable tracking setups.
- Support the rollout of tracking across new features, products, and markets.
- Maintain clear documentation of tracking logic, event structures, and data flows.
- Assist in maintaining accurate attribution across paid media channels.
- Ensure required data points and identifiers are consistently captured and passed across systems for a full view of the user journey.
- Collaborate with marketing teams to align tracking with campaign and attribution requirements.
- Support the reliability of data flows between tracking systems and downstream platforms.
- Monitor tracking performance and identify inconsistencies or gaps in marketing data.
- Investigate and troubleshoot tracking issues across web and mobile environments.
- Work with engineering, development, and data teams to resolve discrepancies and improve tracking reliability.
- Support ongoing improvement of tracking reliability and data quality across releases, updates, and platform changes.
- Work closely with stakeholders, and liaise between Marketing, Product, Engineering, and Data teams to understand tracking needs and ensure proper implementation.
- Follow technical guidance while contributing to improving processes and data quality.
- Align tracking execution with broader business, product, and marketing objectives.
- Communicate clearly on tracking status, issues, and dependencies across teams.
- 3+ years hands-on experience in Mar Tech and analytics, preferably in Fin Tech or a related industry.
- Hands-on experience with Google Tag Manager, analytics platforms - including GA4, Firebase and similar - and MMPs (Adjust or similar) is a MUST.
- Familiarity with CDPs (Segment or similar) and a solid understanding of attribution and event-based tracking.
- Understanding of API integrations is a plus.
- Familiarity with CRMs, engagement platforms, behavioural analytics and reporting tools is a plus.
- Excellent problem-solving skills, attention to detail and ability to work with cross-functional teams.
- Bachelor's degree in Marketing/Business Analytics, Information Systems, Computer Science or a related field.
- Background in Forex, Crypto, or financial services is a plus.
- Work with an industry-leading global financial institution.
- Competitive salary and comprehensive employee benefits.
- Opportunities for professional growth and career advancement.
- Collaborative, inclusive, and dynamic work environment.
- Commitment to innovation and professional excellence.
Become part of our international community at Multi Bank Group, dedicated to excellence, innovation, and shaping the future of finance.
#J-18808-Ljbffr(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).