Overview
We are seeking a strategic, data-driven Web Manager to lead and optimise digital experiences across a healthcare-focused portfolio of event websites. Reporting into senior digital leadership, this role is responsible for ensuring all web journeys are purpose-led, conversion-focused, and aligned with business objectives. This is a hands‑on role combining web strategy, UX best practice, and performance optimisation. You will also lead a small team to deliver consistent, high‑quality web experiences.
Key Responsibilities- Define and deliver the web strategy across multiple healthcare websites and landing pages
- Ensure all web activity is outcome‑driven (registrations, leads, engagement, conversions)
- Embed UX, SEO, CRO, and accessibility best practices across all digital touchpoints
- Lead and mentor a small web team, driving quality, autonomy, and continuous improvement
- Collaborate with marketing, content, and commercial stakeholders to translate goals into effective digital journeys
- Monitor performance using analytics tools and provide actionable optimisation recommendations
- Maintain governance, consistency, and brand standards across all sites
- Identify opportunities for innovation and continuous enhancement of the digital experience
- 5+ years' experience in website management, UX optimisation, or digital product ownership
- Strong understanding of UX/UI, SEO, CRO, and accessibility principles
- Confident using analytics tools (e.g. GA4, Tag Manager, reporting dashboards) to drive decisions
- Experience managing or mentoring small teams
- Familiarity with enterprise CMS platforms and working with cross‑functional teams
- Comfortable challenging briefs and aligning web activity with strategic goals
- Strong communication skills with both technical and non‑technical stakeholders
- Working knowledge of HTML/CSS and marketing automation tools is a plus
You'll play a key role in shaping how global healthcare audiences engage with digital content - turning websites into measurable, high‑performing platforms while leading a team and driving meaningful impact.
Salt is acting as an Employment Business in relation to this vacancy.
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