Business Director - Content
Company description
Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company with 114 offices in 67 countries and over 6500 employees. Saatchi & Saatchi is part of the Publicis Groupe, the world’s third largest communications group We are a full service, integrated communications network and we work with 6 of the top 10 and over half of the top 50 global advertisers.
We’re in the business of getting people to fall in love with our clients’ products and services. We have an unshakeable spirit and unbeatable attitude that Nothing is Impossible, a concept we apply to all our clients and work. We believe in effecting positive change through creativity, always. While we seek out the most brilliant minds to help us on our quest, we’re also passionate about nurturing the best talent from within.
Which is why when you join us, your journey can be one of continuous evolution.
As a senior leader, you will work very closely with the Head of Content to drive collaboration, product innovation, and product leadership for global clients. You will oversee content teams and continuously drive evolution in team, client, and product suite while also being responsible for business growth, talent acquisition, reducing turnover, and enhancing the agency's external reputation.
Key Responsibilities:
- Lead and manage the strategy and transformation vertical within the Content Practice including all aspects of business development, project delivery, and team management
- Drive business growth by increasing new client acquisitions, revenue, and profitability, as well as proactively identifying and pursuing organic growth opportunities.
- Conduct client/agency health check audits to assess relationships, servicing, opportunities, etc for your account(s)
- Foster a client-centric decision-making approach enabled by ongoing feedback, established trust, and maintenance of positive reputation.
- Establish and maintain a centralized repository of resources, training materials, and best practices to promote expertise and knowledge sharing within the practice.
- Collaborate closely with agency heads, business leads, other practice leaders, and partners to drive growth.
- Work closely with global Content counterparts for inspiration, product innovation, knowledge transfer, and capacity planning.
- Foster a culture of excellence, collaboration, and innovation within your team, the Content practice and the wider set of Groupe practices.
Main Tasks
Technical & Product
- Develop content strategy driving creativity, ideation, and innovation that leads to ownable consumer engagement opportunities for assigned client(s).
- Create strategies that have breadth across all digital & content spaces (social media, website, partnerships, creators & influencers, production), but also depth in terms of details.
- Respond to the business, marketing, brand, and communications goals with content-based solutions rooted in strategy and aligned with data and insights
- Serve as the escalation point of contact for across all phases of content development
- Perform consistently against all published KPI's and scorecard objectives
- Create content solutions that set new content standards and beocme award-winning work
- Collaborate closely with vertical leads within the Content Practice and beyond to create & most importantly, implement effective content strategies
- Have a solid understanding of Publicis Groupe products and services to successfully navigate them and utilize them in our clients’ businesses.
- Drive business growth and vertical growth internally with practices, agency brands
- Lead all financial, legal, contractual and high-level matters for your account(s) and ensure understanding within your team on the reasons.
- Build effective leadership circles within your team who can own and spearhead various responsibilities
Business Acumen & Operational Efficiency
- Utilize all available platforms and tools to drive process efficiency, enhance ways of working, and digitise our operating models.
- Finance savvy and ability to take the right decisions to impact your account, product and/or vertical.
- Develop winning…
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