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Brand Manager

Job in Dubai, Dubai, UAE/Dubai
Listing for: Confidential
Full Time position
Listed on 2025-12-12
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager, Branding Specialist / Ambassador, Marketing Strategy, FMCG
Salary/Wage Range or Industry Benchmark: 120000 - 200000 AED Yearly AED 120000.00 200000.00 YEAR
Job Description & How to Apply Below
Position: Brand Manager (copy)

A leading FMCG company in the UAE is seeking a dynamic and experienced Brand Manager to join our team in Jebel Ali, Dubai.

The Brand Manager will lead brand strategy, product innovation, and marketing execution for a global consumer portfolio. The role focuses on developing and deploying impactful marketing campaigns across modern, traditional, and omnichannel platforms while maintaining brand integrity and driving growth.

Key Responsibilities
  • Develop and execute brand strategies, marketing plans, and promotional campaigns.
  • Lead both digital and trade marketing initiatives, ensuring synergy between online engagement and in-store execution.
  • Conduct market research and analyze consumer insights, trends, and competitor activities.
  • Manage marketing budgets, monitor ROI and KPIs, and ensure cost efficiency.
  • Drive brand visibility through digital, trade, and consumer marketing initiatives.
  • Lead product launches, events, and key projects including new product development.
  • Collaborate with cross-functional teams and external agencies to ensure brand consistency and excellence across all touchpoints.
  • Present performance reports and insights to senior management.
Skills
  • Bachelor’s or Master’s degree in Marketing, Business, or a related field.
  • 3–5 years of UAE experience in brand or product management within FMCG or consumer goods.
  • Strong analytical, planning, and communication skills.
  • Proven ability to make data-driven decisions and manage marketing budgets.
  • Experience with ERP systems and proficiency in MS Excel and Power BI is an advantage.
Key Competencies
  • Innovative and Critical Thinking
  • Strategic Planning and Execution
  • Problem Solving and Business Acumen
  • Strong Interpersonal and Communication Skills
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