Regional Marketing Director MEA

Job Description

Circle (NYSE: CRCL) is one of the world’s leading internet financial platform companies, building the foundation of a more open, global economy through digital assets, payment applications, and programmable blockchain infrastructure. Circle’s platform includes the world’s largest regulated stablecoin network anchored by USDC, Circle Payments Network for global money movement, and Arc, an enterprise-grade blockchain designed to become the Economic OS for the internet.

Enterprises, financial institutions, and developers use Circle to power trusted, internet-scale financial innovation. Learn more at

Circle is committed to visibility and stability in everything we do. As we grow as an organization, we’re expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values:
High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible work environment where new ideas are encouraged and everyone is a stakeholder.

Circle is seeking a Marketing Director based in UAE, to serve as the primary marketing partner to the Managing Director for the region. This role will support the execution of Circle’s end-to-end commercial strategy across MEA, translating regional priorities into clear, effective go-to-market programs that drive growth, adoption, and market expansion across key markets.

The ideal candidate is a senior, regionally experienced marketer with a strong understanding of MEA market dynamics and the ability to operate across strategy and execution. This individual will work closely with the Managing Director and leaders across the company to ensure strong GTM execution, consistent market positioning, and effective activation of Circle’s priorities in the region. Success in this role requires sound judgment, strong cross‑functional collaboration, and the ability to adapt global strategies to local market realities in a complex, regulated environment.

• Act as the primary marketing partner to the Managing Director, Middle East, translating regional commercial priorities into actionable marketing plans.
• Drive the planning and coordination of regional go‑to‑market initiatives that support customer acquisition, pipeline growth, and market expansion across MEA.
• Develop and localize GTM strategies, messaging, and programs in alignment with global marketing frameworks and regional market requirements.
• Partner closely with Business Development, Sales, and Revenue leaders to ensure marketing efforts support end‑to‑end commercial objectives.
• Coordinate cross‑functionally with global teams including product marketing, communications, content, creative, marketing operations, and legal to enable cohesive regional execution.
• Support field marketing team by aligning regional priorities, messaging, and GTM programs with local market execution.
• Support partner and ecosystem marketing initiatives across MEA, ensuring alignment with regional GTM strategy and commercial objectives.
• Support regional event strategy and execution, including industry conferences, executive engagements, government and regulatory forums, and Circle‑hosted programs, in coordination with field and events teams.
• Own regional marketing planning, calendars, and prioritization, ensuring alignment across campaigns, events, partnerships, and leadership initiatives.
• Ensure regional marketing programs comply with local regulatory, legal, and brand requirements, in close partnership with legal and compliance teams.
• Track, analyze, and report on marketing performance against regional business and GTM objectives, using insights to inform optimisation.
• Manage regional marketing budgets, forecasts, and spend, ensuring disciplined allocation and transparency.

• 12+ years of experience in marketing, with demonstrated ownership of regional or multi‑market marketing initiatives, preferably across MEA.
• Proven experience supporting senior regional leaders or general managers and translating commercial strategy into executable…