Automotive Brand & Digital Marketing Lead

Marketing Communications Manager

Date: 14 Jun 2023

Location: Dubai, AE

Company: Al Futtaim Private Company LLC

Job Requisition : 155345

• The primary focus of the role will be to manage overall brand development, brand performance and generating opportunities to do business (OTBs) within the UAE for the Stellantis Brand portfolio.

• Originating and developing marketing strategy and budget cycle.
• Responsible for above and below the line communications relating to the distributor’s representation of the brand.
• Engage with the key stakeholders who include the brand principal (OEM), front line sales associates and the National Sales Managers to better understand the annual / quarterly sales drivers.
• Responsible for the preparation of the agency brief and for managing the campaign through to conclusion.
• Managing the web site, any physical or virtual customer touchpoint and opportunity for engagement with the brand.
• Managing customer engagement platforms that also need to be orchestrated in line with the OEM.

• Brand building strategy experience.
• Digital marketing experience.
• Budget management.
• Supervisory experience.

Reporting to the Head of Marketing, with team management of 2 direct reports, and will work closely internal and external stakeholders.

• Bachelor’s Degree in Marketing, Communications or Business Administration.
• 5-10 years automotive experience.
• Digital marketing experience.
• Strategy management experience.
• Proficient in Microsoft Office.