Performance Marketing Manager

An exciting opportunity has arisen for an experienced Performance Marketing Manager to join a fast-growing digital retail business operating across multiple consumer brands and international markets.

This role is suited to someone who combines strong commercial awareness with deep platform expertise and a passion for data-led growth. You will play a key role in accelerating online revenue, improving acquisition efficiency, and driving measurable performance across paid digital channels.

Working within a collaborative and fast-paced environment, you will partner with internal stakeholders across digital, creative, content, and commercial teams to deliver impactful marketing strategies that support ambitious growth objectives.

Campaign Ownership

• Manage and optimise paid media activity across Meta, Google, Tik Tok, and other digital acquisition channels
• Oversee campaign planning, execution, budgeting, and ongoing performance optimisation
• Ensure spend is allocated effectively across audiences, products, and regional markets

Commercial Performance

• Drive scalable customer growth while maintaining efficiency targets
• Monitor and improve core KPIs including ROAS, CAC, CTR, conversion rate, and revenue contribution
• Support trading initiatives, promotional periods, and product launches through strategic paid media activity

Analytics & Reporting

• Review and interpret performance data to identify trends, opportunities, and risks
• Produce regular reporting with clear recommendations and actionable insights
• Use performance findings to guide optimisation decisions and future planning

Creative & Testing

• Collaborate with design and content teams to develop engaging paid social assets
• Implement structured testing across audiences, creatives, formats, and messaging
• Continuously refine campaign approaches based on performance learnings
• Stay informed on platform updates, industry shifts, and emerging digital trends
• Explore new acquisition opportunities, channels, and technologies
• Contribute ideas that improve overall marketing effectiveness and efficiency

• Proven experience managing paid media campaigns within eCommerce, retail, fashion, or consumer-focused businesses
• Strong knowledge of Meta Ads Manager, Google Ads, Tik Tok Ads, and performance marketing best practices
• Comfortable managing sizeable media budgets and performance targets
• Strong commercial acumen with a results-driven approach
• Advanced analytical skills with confidence in interpreting campaign and trading data
• Ability to thrive in a fast-moving, high-growth environment
• Excellent communication and stakeholder management skills