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Lead Nurturing Agent; r

Job in Dubai, Dubai, UAE/Dubai
Listing for: Fortes Investment
Full Time position
Listed on 2026-01-01
Job specializations:
  • Sales
    Customer Success Mgr./ CSM, CRM System
  • Customer Service/HelpDesk
    Customer Success Mgr./ CSM, CRM System
Salary/Wage Range or Industry Benchmark: 120000 - 200000 AED Yearly AED 120000.00 200000.00 YEAR
Job Description & How to Apply Below
Position: Lead Nurturing Agent (Immediate Joiner)

Join to apply for the Lead Nurturing Agent (Immediate Joiner) role at Fortes Investment
.

Job Title: Lead Nurturing Agent

Location: UAE

Department: Marketing

We are seeking a dynamic and customer‑centric Lead Nurturing Agent to join our growing team. This role is pivotal in driving enrollment conversions by delivering a seamless, warm, and professional admissions experience from initial enquiry through to student admission. If you are passionate about education, have a flair for communication, and thrive in a fast‑paced, target‑driven environment—this role is for you!

Key Responsibilities
  • Lead Management – From Enquiry to Admission
    • Send a personalised enquiry response within 24 hours and update CRM status to ‘Open’.
    • Call parents to understand their needs, introduce JINS, and book a nursery tour using CRM tools. Log all call notes.
    • Schedule, confirm, and mark tours as completed in CRM. Initiate post‑tour communications, including “Hooray!” and feedback request emails.
    • Follow up within 24 hours of the tour and initiate structured follow‑up emails at 3 days, 1 week, and 1 month intervals if needed.
    • Manage cases of No‑Shows, Cancellations, and Reschedules. Set reminders and maintain accurate CRM updates.
  • Walk‑in, Event & Community Lead Handling
    • Add leads to CRM, check for duplicates, send welcome email immediately, and assign accordingly.
    • Walk‑in with Completed Tour:
      Log detailed feedback, tour notes, and next steps in CRM for follow‑up and nurturing.
    • Event & Community Leads:
      Post‑event lead handling including CRM input, thank‑you emails, follow‑up calls within 3 days, and setting campaign reminders.
  • Application Support & Admissions
    • Contact applicants, assist with completion of online applications, and convert them to admissions.
    • Update CRM to ‘Admitted’ upon payment and enrollment confirmation.
  • Data Management & CRM Reporting
    • Maintain correct lead stages in CRM (e.g., Interested – Ready to Enroll, Closed – No Response).
    • Tag and archive outdated leads using predefined status labels (e.g., Cancelled – Fees Too High).
    • Missed Leads & Failed Emails:
      Reconnect through calls or Whats App and ensure all interactions are recorded in CRM.
  • Communication Channels
    • Whats App (Trengo):
      Use quick replies and templates, respond within 24 hours, and log all chats in CRM.
    • Record all conversations with notes and next actions. Encourage tour bookings and relationship building.
  • Re‑enrolments & Campaigns
    • Follow up with existing parents, document interactions, and assist in securing re‑enrolments.
    • Conduct termly outreach to gather key data on competitors (NOR, Fees, USPs) to support strategic insights.
  • Ideal Candidate Profile
    • Excellent verbal and written communication skills
    • Strong organisational skills and attention to detail
    • Experience in customer service, sales, or admissions (preferably in education)
    • Familiarity with CRM systems and data entry best practices
    • Warm, empathetic personality with a solutions‑focused mindset
    • Target‑driven and proactive in follow‑ups
    Why Join us?
    • Be a part of a leading British nursery group with a strong legacy
    • Professional development and training opportunities
    • Collaborative work environment focused on excellence in early childhood education

    Apply here:

    Seniority Level

    Associate

    Employment Type

    Full-time

    Job Function

    Education

    Industry

    Education

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