Marketing Coordinator

# Marketing Coordinator Duluth - Duluth, MN 58812## Overview Salary Range $59,000.00 - $81,000.00 Salary/year Position Type Full Time Category Marketing ## Description POSITION PURPOSE  The Marketing Coordinator supports the planning, execution, and tracking of marketing initiatives across multiple channels. They coordinate campaigns, create and schedule content, manage project timelines, assist with events and promotions, maintain marketing systems and materials, track results, and work with internal departments and outside vendors to make sure projects are completed accurately and on time.

POSITION RESPONSIBILITIES Marketing Campaign Execution
· Coordinate and execute integrated marketing campaigns based on established marketing strategies, creative direction, and organizational priorities, including product promotions, brand awareness initiatives, and community campaigns.
· Implement advertising campaigns across digital, traditional, and emerging media channels, including Google Ads, email marketing, radio, print, and other paid media opportunities.
· Coordinate campaign timelines, content releases, advertising placements, approvals, and deliverables to ensure initiatives are completed accurately and on schedule.
· Monitor campaign performance and provide recommendations to improve engagement, reach, conversions, and overall effectiveness.

Digital Marketing & CRM Management
· Manage and maintain Hub Spot marketing functions, including database maintenance, workflows, automation, audience segmentation, forms, lists, landing pages, and other digital campaign assets.
· Build, deploy, and analyze email marketing campaigns based on established campaign goals, messaging, and creative direction.
· Monitor digital advertising performance, evaluate campaign metrics, and recommend optimization opportunities.
· Ensure data accuracy, integrity, and applicable compliance standards within marketing systems and platforms.

Marketing Materials & Communications
· Maintain, update, and prepare existing marketing materials, including brochures, flyers, handouts, forms, disclosures, presentations, and other member-facing resources.
· Adapt approved marketing materials as needed, including creating fillable forms, updating information, resizing materials, and coordinating production.
· Coordinate member communications, advertisements, promotional materials, and other marketing resources based on approved messaging and creative direction.
· Support internal communications related to marketing initiatives, organizational updates, promotions, and employee engagement activities.
· Ensure marketing materials and communications follow established brand standards, messaging, and visual guidelines.

Community Relations & Event Support
· Support event coordination, promotion, preparation, setup, teardown, and the development of necessary marketing and promotional materials.
· Assist with processing sponsorship and donation requests and maintaining related documentation and records.

Project Coordination & Department Support
· Collaborate with departments across the organization to coordinate marketing projects, communications, campaigns, and product initiatives.
· Coordinate with external vendors, media partners, printers, agencies, and community organizations to manage project details and deliverables.
· Maintain the Marketing Department ticketing system, including organizing requests, tracking project status, communicating updates, and helping ensure timely completion.
· Maintain the employee clothing web store, including product updates, vendor coordination, ordering information, and general store maintenance.

PERFORMANCE MEASUREMENTS  
· Work is completed accurately and timely.
· Personal and department goals are consistently met or…