Technical Copywriter - Broadband
Listed on 2026-10-15
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Marketing / Advertising / PR
Marketing Communications, Digital Marketing
AFL manufactures industry-leading fiber optic cable, connectivity and accessories and provides engineering and installation services for some of the largest telecom customers in the world. Our company was founded in 1984 with a single fiber optic cable and today, we manufacture thousands of products, generate an excess of $5B in revenue, and employ approximately 12,000 associates worldwide. At AFL, we recognize that our employees are our greatest asset.
We hire and train each individual, investing in them to ensure success in their careers. With a commitment to professional development and growth, let us connect you to your next career opportunity.
- Flexible time off policy
- 401K Company match (up to 4% - dollar for dollar)
- Professional development, training, and tuition reimbursement programs
- Excellent medical, dental, vision, and life insurance policy options
- Opportunities for career advancement with an industry leading company!
Data center interconnection requirements are growing. Long-haul routes are being upgraded for unprecedented capacity. Metro fiber is densifying to handle surging bandwidth demands. Network operators face both immense infrastructure challenges and transformational business opportunities.
AFL is seeking a Technical Copywriter (Broadband) to bridge industry trends and network challenges with our optical fiber solutions. You'll craft compelling narratives that position us as a trusted leader in the Broadband market.
In this role, you'll create authoritative long-form content including white papers, case studies, technical briefs, network solutions, and product content that inform and service providers, hyperscalers, and network infrastructure stakeholders across North America.
Responsibilities Content Strategy and Creation- Develop Broadband thought leadership and content roadmap aligned with AFL's market strategy
- Plan and conduct structured interviews to distill technical insights into authoritative narratives
- Research and write white papers on data center interconnection, long-haul optimization, metro/regional fiber builds, and FTTX deployments, and emerging Broadband demands
- Create solution content connecting thought leadership to AFL's network solutions and real-world applications
- Develop product content showcasing AFL's complete solutions portfolio in the context of broadband networks, thought leadership, and customer challenges
- Produce derivative content (summaries, blog posts, social posts, articles) to extend reach and engagement
- Translate complex standards, regulatory updates, and technical data into clear narratives
- Ensure content aligns with AFL's brand voice guidelines
- Contribute to the Broadband marketing strategy, value propositions, customer segmentation, and persona development with the Solution Marketing Manager (Broadband)
- Work with the Solution Marketing Manager (Broadband) to execute content strategy and thought leadership initiatives
- Partner with Market Development, Product Management, Engineering, Sales, and Solution Marketing teams to lead and create thought leadership content
- Work with Product Management and Engineering to ensure technical accuracy of content
- Collaborate with Marketing Services to incorporate visuals, diagrams, and infographics
- Present work and incorporate feedback from stakeholders
- Monitor industry trends and propose new content opportunities to the Solution Marketing Manager
- Analyze content performance (downloads, engagement, lead generation, citations)
- Apply SEO and GEO best practices to maximize discoverability
- Track quarterly Objectives and Key Results (OKRs) and participate in Solution Marketing team reviews
- Monitor industry trends and identify new content…
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