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Head of Brand & Product Marketing

Job in Durban, 3611, South Africa
Listing for: HyperionDev
Full Time position
Listed on 2026-10-11
Job specializations:
  • IT/Tech
    Digital Marketing
  • Marketing / Advertising / PR
    Digital Marketing
Job Description & How to Apply Below
About Us

Hyperion Dev is one of the largest providers of accelerated tech education in EMEA and one of the oldest providers of ‘coding bootcamps' in the world. We work with top universities such as Imperial College London, The London School of Economics, The University of Edinburgh, and Stellenbosch University to deliver structured technical courses and bootcamps that accelerate people into fulfilling tech careers.

We've been recognised as one of the top education technology scaleups in the world and gained the financial backing of Meta (previously Facebook), which recognised us as the most socially impactful startup operating in Africa, where we initially started our work.

We're also home to Longdue, an independent narrative game studio incubated within Hyperion Dev. Longdue crafts psychologically rich, story-driven RPGs that challenge players to navigate complex moral worlds and deeply human stories. Inspired by games like Disco Elysium, Longdue is in the early stages of developing a bold new RPG IP, with a focus on world-building, narrative depth, and artistic innovation.

While Hyperion Dev focuses on transforming education and careers through technology, Longdue carries the same mission-driven DNA into the world of games, storytelling with purpose and resonance.

Together, Hyperion Dev and Longdue share infrastructure, support functions, and a deep commitment to pushing boundaries in their respective industries.

At Hyperion Dev, we are dedicated to closing the global tech skills gap and expanding the possibilities of digital creativity. Our model — combining human mentorship, scalable tech infrastructure, and access-driven partnerships — has helped us reach millions of learners a year from over 60 countries. We've partnered with government bodies such as the UK's Department for Education, who provide scholarships for students to study on our bootcamps and gain employment at companies such as AstraZeneca and the United Kingdom's National Health Service (NHS).

Hyperion Dev is backed by nearly 2000 investors, having raised the largest crowdfunding round of funding for an edtech company in history. As a primarily bootstrapped, profitable, and scale-up tech business, join us as we play our part in making the world a more stable, safer, and fair place through both education and interactive storytelling.

About

The Role

As the Head of Brand and Product Marketing, you'll lead branding and product marketing initiatives across Hyperion Dev's education technology offerings and Longdue's upcoming video game projects. This role blends strategic leadership with hands- on creative direction, overseeing brand storytelling, campaign ideation, and go-to-market planning across two very different, but equally mission-driven, brands.

On the Hyperion Dev side, you'll evolve the identity and messaging of one of the world's top coding bootcamp providers. On the Longdue side, you'll shape the launch strategy, campaign storytelling, and go-to-market materials for an ambitious, narrative-first RPG - supporting a team of world-class creatives.

You'll lead a cross-functional studio team, including content creators, designers, and product marketers, to craft cohesive brand narratives, deliver high-impact creative campaigns, and ensure product success across education and entertainment. This is a rare opportunity to shape creative strategy across both the edtech and indie games space, applying your expertise in two dynamic and highly creative environments.

Responsibilities

Brand Strategy: Build and refine the architecture of the Hyperion Dev brand and its sub-brands.

Product Marketing: Lead the product marketing team to understand customer insights, create positioning strategies, and develop messaging for product…

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