Assistant Floor Manager

The Role:

The Assistant Floor Manager will play a critical role in supporting the Floor Manager and Store Manager by overseeing floor operations, driving sales performance, maintaining operational discipline, and ensuring exceptional customer service. This role is hands‑on and operational, requiring strong leadership presence on the floor while contributing to strategic execution.

• Support the management of all floor departments to ensure optimal sales performance, stock availability, and high visual and operational standards.
• Assist in driving turnover, maximising gross profit, controlling expenses, and managing key operational ratios.
• Read, analyse, and interpret management and sales reports, identifying trends and taking corrective or growth‑focused action.
• Support target setting and execution, ensuring departmental goals, timelines, and KPIs are clearly communicated and achieved.
• Actively support the Floor Manager in planning, implementing, and monitoring operational initiatives aligned with group strategy and values.
• Ensure consistent execution of store disciplines, controls, procedures, rules, and compliance standards.
• Be a visible leader on the floor, leading by example and maintaining a strong customer‑facing presence.

• Assist with staff management across floor departments (approximately 60 staff), including:
  • Training and coaching
  • Recruitment support

• Disciplinary processes (in line with labour legislation and company policy)
• Motivate, develop, and support staff to create a positive, engaged, and productive work environment.
• Ensure staff understand expectations, standards, and service excellence requirements.
• Foster a culture of accountability, professionalism, and teamwork.

• Deliver an exceptional customer experience aligned to a premium retail environment.
• Address customer queries, complaints, and feedback professionally and efficiently.
• Ensure product quality, availability, and merchandising consistently meet high LSM expectations.

• Support change initiatives and operational improvements with confidence and attention to detail.
• Ensure decisions are fact‑based, well‑planned, and aligned with group strategy, purpose, and values.
• Act as a key support to the Floor Manager and Store Manager by independently managing assigned floor areas, allowing senior management to focus on broader business priorities.

• Minimum 5 years’ FMCG retail experience, preferably within a food retail environment.
• Proven experience in a supervisory or junior management role.
• Strong numerical and analytical ability with experience interpreting retail reports.
• High levels of professionalism, integrity, and interpersonal skill.
• Strong customer service orientation with experience serving high LSM markets.
• Ability to lead, motivate, and manage teams effectively.
• Relevant retail or management qualifications will be advantageous.

• Residing in or near the Ballito area is highly beneficial.
• Own reliable transport is essential.
• Willingness to work retail hours, including weekends and public holidays.

• Opportunity to lead within a respected, community‑centred retail environment
• Beautiful, high‑quality store setting
• Influence a product offering that reflects the North Coast lifestyle