Sr.) Manager, Marketing Communications & DTC

Remote, US

3 days ago Requisition

DEPARTMENT: Marketing

LOCATION: Durham, NC, Fully Remote

COMPANY: Humacyte Inc (Nasdaq: HUMA) is developing a disruptive biotechnology platform to deliver universally implantable bioengineered human tissues, advanced tissue constructs, and organ systems designed to improve the lives of patients and transform the practice of medicine. The Company develops and manufactures acellular tissues to treat a wide range of diseases, injuries, and chronic conditions. Humacyte’s initial opportunity, a portfolio of Acellular Tissue Engineered Vessel (ATEVs), is currently approved for use in vascular trauma repair and is in late-stage clinical trials targeting multiple other applications including AV access for hemodialysis and peripheral arterial disease.

Preclinical development is also underway in coronary artery bypass grafts, pediatric heart surgery, treatment of type 1 diabetes, and multiple novel cell and tissue applications. Humacyte’s 6mm ATEV for AV access in hemodialysis was the first product candidate to receive the FDA’s Regenerative Medicine Advanced Therapy (RMAT) designation and has also received FDA Fast Track designation. Humacyte’s 6mm ATEV for urgent arterial repair following extremity vascular trauma also received the RMAT designation.

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JOB SUMMARY:

The Marketing Manager/Senior Marketing Manager, Marketing Communications and DTC will play a key role in developing and executing integrated marketing programs that elevate brand awareness, engage key stakeholders, and support commercial objectives. This individual will lead social media strategy, content development, digital marketing campaigns, and support direct-to-consumer (DTC) initiatives while helping bring Humacyte's innovative science and products to life through compelling storytelling and data-driven marketing.

Working cross-functionally with Commercial, Medical Affairs, Regulatory, Market Access, and Product Marketing teams, this individual will develop audience-focused campaigns and content that educate, inspire, and drive engagement across healthcare professional, patient, caregiver, investor, and public audiences. The ideal candidate combines strategic thinking with hands-on execution and has experience within the biotechnology, biologics, pharmaceutical, medical device, or life sciences industries.

ESSENTIAL FUNCTIONS:

• Develop and execute Humacyte's social media strategy across Linked In, X, Facebook, Instagram, and emerging platforms.
• Build annual and quarterly social media content plans aligned with corporate, commercial, educational, and awareness objectives.
• Monitor social media performance and audience engagement, providing regular reporting and optimization recommendations.
• Partner with internal stakeholders to identify and create timely content tied to clinical milestones, conferences, product initiatives, disease awareness campaigns, and corporate news.
• Manage social media publishing and listening platforms and maintain editorial calendars.
• Content Development & Storytelling
  • Lead creation of high-quality content across digital and traditional channels, including social media posts, website content, blogs, infographics, videos, email campaigns, presentations, patient stories, and thought leadership materials.
  • Translate complex scientific, clinical, and healthcare information into accessible, audience-appropriate content.
  • Collaborate with internal subject matter experts and external agencies to develop compelling content that aligns with brand standards and regulatory requirements.
  • Support congresses, speaker programs, awareness campaigns, and commercial initiatives with targeted content assets as needed.
• Direct-to-Cons…