Marketing Operations Supervisor

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Location: Duxbury, MA.
Salary: $75,000 - $90,000 per year (based on local averages and experience).

We are seeking an organized and results-driven Marketing Operations Supervisor with strong attention to detail to join our team in Duxbury, MA. This role is crucial in driving marketing initiatives that significantly boost the quality and quantity of leads for our sales team. The ideal candidate will manage marketing vendors, implement brand strategies, and ensure seamless coordination between marketing and sales.

We are looking for someone who lives and breathes our brand, with the ability to think outside the box and present innovative ideas to the owner and CMO. Additionally, you will play a key role in ensuring the ROI of webinars and in-person events.

• Brand Strategy & Implementation:
  • Implement and maintain brand strategy and guidelines across all marketing channels.
  • Ensure all marketing communications align with the company’s brand identity and values.
  • Collaborate closely with the owner to maintain brand integrity and consistency.
• Email Campaigns & Drip Marketing:
  • Oversee the creation and deployment of targeted email campaigns focused on lead generation and conversion.
  • Review and refine email automations to prioritize and convert high-quality leads using reports.
• Content & Social Media:
  • Manage social media posting and content creation to drive engagement and lead generation.
  • Coordinate blog content creation and distribution to ensure relevance to target audiences.
  • Manage monthly newsletters, focusing on content that aligns with lead nurturing goals.
• Tech & CRM Management:
  • Identify and resolve issues in CRM systems to optimize lead management.
  • Ensure website updates and enhancements are focused on improving lead conversion rates.
• Former Client Engagement:
  • Implement post-engagement activities to generate repeat business and referrals from former clients.
• Advertising & Internet Presence:
  • Optimize digital advertising campaigns and online profiles to attract and convert high-quality leads.
  • Manage the company’s digital presence across platforms like Facebook, Instagram, Tik Tok, and You Tube.
• Systems & Tools Optimization:
  • Maximize the use of existing marketing tools and systems to enhance lead generation efforts.
  • Introduce new tools and technologies as needed to improve marketing operations.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in a marketing operations role, with a focus on lead generation, creative strategy, event/webinar management, and vendor management.
• Strong understanding of digital marketing, lead nurturing, and CRM systems.
• Proficiency with marketing tools such as Zoho, Canva, and social media platforms.
• Excellent organizational, project management, and analytical skills.
• Ability to think creatively and present innovative ideas.
• Passion for the brand and a deep understanding of its values and goals.
• Ability to work collaboratively across teams and adapt to changing priorities.
• Excellence in using data and reporting to review, change, and strategize campaigns.
• Excellence in managing a team, coaching, and following KPIs.
• Team player.

• Increase the volume and quality of leads delivered to the sales team.
• Present and implement creative marketing ideas that align with the brand and drive results.
• Ensure marketing vendors deliver on their promises and achieve ROI.
• Organize successful webinars and in-person events that generate leads and ensure effective pre and post-event follow-up.

• Competitive salary ($75,000 - $90,000/year) based on experience.
• Health insurance.
• 401(k) plan with company match.
• Paid time off and holidays.
• Opportunities for professional development and career growth.

• Drive growth in lead generation and brand awareness through innovative strategies.
• Hold vendors accountable for performance and ROI.
• Plan and execute webinars and in-person events that effectively generate and convert leads.

At Law Mom, we are committed to providing 5-star client care with personalized, compassionate service. We prioritize transparency, honesty, and empowering our clients through education. Our team values innovation, community engagement, and collaboration, always putting the firm’s mission and our clients’ well-being first.

Along with your resume, send a recorded video explaining WHY YOU ARE THE ONE, why you want to work for Law Mom, a unique brand message that differentiates us from competitors, and how our brand stands out! Email subject: I AM THE ONE to

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing
• Industries: Law Practice