Category Lead - Accessories

About Brompton Bicycle

Brompton Bicycle is a British icon. Since 1975 we have designed and hand-built the world’s most refined folding bicycle in our London factory, selling in over 45 countries to riders who refuse to compromise between city living and genuine cycling pleasure. We are a company driven by craft, engineeringobsessionand a belief that urban mobility should be both practical and joyful.

As we scale our global ambitions — expanding our product portfolio, entering newmarketsand investing in our next generation of platforms — we are creating this senior commercial leadership role to own the category that is at the very heart of everything we do.

The Category Lead — Accessories is a leadership role with end-to-end accountability for the global success of Brompton’s Accessories category — spanning bags, luggage, locks, lights, helmets, urban cycling apparel, lifestylewearand branded gifting. As part of the whole category team under the Go to Market department, you will be the single global owner of category performance, integrating product, brand and partnership inputs into clear commercial decisions that drive profitable, sustainable growth.

This is a role for a commercially rigorous, creatively minded leader who is equally comfortable curating a desirable, brand-enhancing range and holding themselves accountable for near‑term trading performance. You will work across the full commercial cycle — from range architecture and partnership strategy through to pricing,trading and regional execution — influencing senior stakeholders across Product, Brand, Marketing, Retail,eCommerceand regional teams worldwide.

You will define and lead the global Accessories category strategy, making clear choices about where and how Brompton competes. This includes:

• Owning the end-to-end commercial strategy for the Accessories and Clothing category, including bags, luggage, locks, lights, helmets, urban cycling apparel, lifestylewearand branded gifting

• Defining and managing the range architecture — balancing Brompton-designed own‑brand product with carefully curated third‑party brand partnerships — ensuring the full offer is coherent,desirable and profitable

• Translating business strategy into category‑level commercial commitments that are coherent across all markets

You will lead Brompton’s view of the global Accessories market, ensuring commercial decisions are grounded in rigorous insight:

• Conduct consumer and market trend research toidentifynew product opportunities — drawing on urban fashion trends, cycling culture, sustainabilitymovementsand Brompton’s global community

• Translate insight into clear strategic choices about where to compete, where not to compete, and which customer segments and use‑cases to prioritise

• Ensure the category strategy is driven by data and commercial reality, not assumptions

You will own the commercial architecture that underpins the category’s profitability and brand fit:

• Identify,evaluate and negotiate strategic brand partnerships and licensing opportunities that complement the Brompton brand, managing relationships with partner brands end‑to‑end

• Develop the pricing architecture and margin strategy across the full category, including promotional planning, seasonalmarkdownsand clearance protocols

• Challenge and refine range and partnership plans to ensure credibility, consistency, and alignment to category strategy

You will act as the global integrator of category performance, leading through influence across a matrixed organisation:

• Support the expansion of the Accessories and Clothing category into new markets, working with regional commercial teams to adapt the range where necessary for local tastes and climates

• Align regional delivery with global category strategy, working directly with regional leaders tovalidateplans andidentifyrisks early

• Be the connective tissue between global commercial ambition and local market execution

You will define and actively manage the…