Business Development Manager - Events

Business Development Manager - Live Events

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Title: Business Development Manager - Live Events

Reports to: Director of Business Development and Marketing

Location: Remote, Hybrid or Onsite

The Business Development Manager (BDM) will be responsible for driving new business growth by actively targeting and securing strategic agreements with major live event organizers, music promoters, large-scale venue operators. This role is critical in positioning our company as the preferred or exclusive provider of barricade and crowd-management solutions for concerts, festivals, sporting events, and other high-profile public gatherings. The ideal candidate is a strategic seller with a proven track record in B2B sales within the live event or venue management sectors, possessing excellent negotiation skills and the ability to manage complex, time-sensitive agreements.

• Achieving Revenue Targets:
  The fundamental goal is to meet or exceed the growth sales targets that will come from building a portfolio of brand new accounts (net new properties) and successfully onboarding (e.g. contractual negotiations, rate structures, and service level agreements) into Boston Retail Solutions.

• Develop Relationships in the Live Event space. Build and strengthen both new and existing relationships with Event Venues, with the goal of establishing service agreements that position the company as the preferred barricade and graphic vendor.
• Drive Strategic Engagements. Identify the right contacts within organizations, create compelling presentations, and provide consultative solutions that demonstrate the value of a barricade and graphic partnership.
• Lead the Agreement Process. Manage the full cycle of agreements, including drafting and negotiating contracts, and working closely with internal operations teams to ensure seamless onboarding and execution once agreements are secured.
• May hold a secondary responsibility for developing business relationships with a select group of A and B-class retail properties or commercial developers within the assigned market.
• Proactive identification and pursuit of new sales opportunities. This involves generating new business through effective solution sales techniques and managing the entire sales process from initial prospecting to securing deals.
• Demonstrate sales acumen, product knowledge, and a strong client-centric approach to relationship management.
• Identify and pursue new sales opportunities through proactive outreach, networking, and lead generation.
• Build and maintain strong, long-lasting client relationships, understanding their needs and providing tailored solutions.
• Use given sales strategies to achieve and exceed individual sales quotas.
• Creates compelling proposals and delivers engaging presentations to prospective and existing developer clients, tailoring solutions to demonstrate the value of long-term barricade partnerships and regional agreements.
• Stay informed about industry trends, competitive landscape, and market demands to identify new growth opportunities.
• Work closely with the design, production, and installation teams to ensure seamless project execution and client satisfaction.
• Maintain accurate records of all sales activities and client interactions in the CRM system, providing regular reports on sales performance, contacts made, and sales step progression.

• Bachelor’s degree in business, marketing or related field/or equivalent experience is required.
• 5+ years of proven experience in B2B sales, with a track record of securing contracts and long-term agreements with enterprise-level or live event clients.
• Experience with retail general contractors is highly preferred.
• Exceptional communication, negotiation, and presentation skills.
• Strong customer relationship management skills, including the creation of customer messaging and excellent verbal skills.
• Ability to effectively communicate with multiple levels in the organization, including C-Suite.
• Strong business acumen and ability to understand complex client needs.
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