Senior CRM Automation Lead – Braze & Personalisation

A leading home improvement retailer in Eastleigh seeks a Senior Marketing Automation Executive to drive successful CRM programmes. This role involves collaborating with teams to design, build, and deploy campaigns in Braze while ensuring data quality and compliance with best practices. The candidate should have a strong background in CRM technologies, particularly with automation and personalisation. A competitive salary, hybrid work model, and a range of benefits such as pension, holiday, and employee support are offered.
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