Analytics Manager

Overview

Permanent
From £65,000 + Pension + PMI + Share Save + 6.6 weeks holiday + Hybrid Working

Southampton, Store Support Office

We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores, our people, and our whole business with everything it takes to help our millions of customers create a home they’ll love. Join us as a Senior Analytics Manager and you’ll be a big part of this.

Role

Purpose:

Reporting into the Senior Customer Analytics Manager within the Customer & Data Team at B&Q, the Analytics Manager will be responsible for delivering high quality analysis and insights, answering complex and diverse questions from across the business. They will interact with a varied group of stakeholders to drive up the understanding of customers across the organisation, helping to shape our future strategies, improve customer experience, deepen engagement, drive revenue, and improve business efficiencies across both B&Q and Trade Point.

• Responsible for analysis related to understanding customers, CRM & Loyalty, marketing performance, and broader retail Insight requirements.
• Lead the planning, prioritisation and delivery of analytical work, managing the backlog using Agile practices and making clear trade off decisions across competing demands.
• Lead a functional area of analysis within the team, while also supporting the wider set of deliverables across the business by identifying opportunities and making informed recommendations.
• Run complex and high value analysis, forecasting and set the analytical bar for your domain through robust methods, clear recommendations and strong commercial judgement.
• Coach, develop and lead analysts, building strong technical capability, commercial awareness and stakeholder influence. Create a culture of learning, clarity, ownership and accountability.
• Shape and challenge stakeholder demand, translating ambiguous questions into structured analytical approaches. Build trusted relationships and influence decision making across CRM, Marketing, Digital, Commercial and wider teams.
• Ensure analysis drives action, not just outputs. Track adoption and impact, follow through on recommendations and push the business towards decisions grounded in customer value.
• Work closely with Tech, Data Science, DVA and Group Data to apply shared frameworks, align on definitions and governance, and drive consistent, scalable ways of working.
• Bring external thinking to B&Q by maintaining an awareness of analytics usage in retail and other sectors and by keeping abreast of competitor technology and developments.
• Support the growth of new channels, Services, Digital, Market Place and Retail Media with key analysis and information.
• Agitate the organisation to make sure we are fully realising the art of the possible and delivering maximum value to B&Q and our customers.
• Build relationships with key stakeholders from across the business and translate their ambitions and goals into analytical challenges.

• You have an extensive analytical background yourself. You can write complex SQL queries and manipulate data using other languages such as Python or R.
• You have proven project leading experience, of leading an analytical team and working in complex matrix environments. You can manage multiple stakeholders, deadlines, and deliverables effectively and efficiently.
• You have experience working within and leading teams using Agile methodologies and approaches. You can apply Scrum, Kanban, or other frameworks to plan, execute, and review your work.
• You have a proven track record of being able to develop and coach highly technical teams. You can mentor, motivate, and empower your team members to grow their skills and performance.
• You have experience using cloud based analytical platforms such as Databricks, Snowflake, Google Big Query and the like. You can leverage the power and scalability of these platforms to handle large and complex data sets.
• Experience of marketing campaign and CRM design and analysis, working with customer data to find key insights to inform and that drive change within the business. You can measure the…