Digital Marketing Intern

Hey Students! Are you excited by digital campaigns, website content, and turning data into actionable insights? Become a Digital Marketing Intern at Royal Credit Union! In this role,you’llsupport digital advertising and email initiatives, update andoptimizewebsite content, and analyze campaign and web performance to help strengthen Member engagement and marketing ROI.

All applicants must be located in the Chippewa Valley Area & include a resume, cover letter, transcript and their anticipated graduation date when applying. If selected for the internship, you must be able to commit to the full 12 months and be enrolled at a university or technical college throughout the length of the internship. Must be able to work onsite at the Royal Credit Union Corporate Center in Eau Claire, WI, throughout the school year and during breaks.

• Member and Community Focused:
  We are dedicated to making a positive impact on our Members and the communities we serve, going beyond financial services to enrich lives and foster growth.
• Supportive Environment:
  Join a collaborative,values-driven workplace that is always evolving. We support each other and work together to achieve our goals.
• Professional Growth:
  We offernumerousopportunities for training and advancement, helping you continuously develop and advance your skills.
• Empowerment:
  We empower our team members to make decisions and drive initiatives that help our Membersachieve their financial goals. Your ideas and contributions are valued and encouraged.
• Community Involvement:
  Engage with your local community through various initiatives and events, making a tangibledifferencewhere you live and work. Be part of something bigger.

The Digital Marketing Intern plays an active role in supporting the marketing team with the planning, execution, and evaluation of marketing projects and campaign initiatives. This position willassistwith a wide range of activities, including digital campaign coordination, performance reporting, website content management system (CMS) updates, search and answer engine optimization (SEO/AEO), and various other digital marketing needs. This position is also responsible for monitoring and analyzing campaign data, providingtimelyand actionable insights tooptimizeadvertising efforts, improve Member engagement, and provide recommendations on improving marketing'sROI.

What’s It Like Being an Intern at Royal Credit Union? Watch Here!

• Compensation: $ (candidates with significant related experience may be higher)

• Support digital marketing campaigns by coordinating and reporting on initiatives across Google Advertising, social media, and online and mobile banking promotions
• Maintain Royal Credit Union’s website by updating content in Kentico, uploading images and videos, checking accuracy and brand alignment, and helpingoptimizewebsite performance with Google Analytics and Google Tag Manager.
• Assist with search and answer engine optimization by using tools such as Google Search Console, Moz,Squiz,Siteimprove,SEMRush, and Screaming Frog to support link-building and content optimization projects.
• Prepare reports and actionable insights on campaign, SEO, web traffic, and performance data; support dashboards and data reporting; and helpidentifycreative solutions for evolving data needs and omni-channel campaign efforts.
• Collaborate with the Marketing team to develop creative ideas for content, campaigns, and advertising, while providing organized administrative and project support and completing other assigned responsibilities in alignment with Royal’s culture and compliance expectations.

• Enrolled at a university or technical…