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Senior Growth & Commercial Analyst, B2C

Job in Edinburgh, City of Edinburgh Area, EH1, Scotland, UK
Listing for: Rowohlt Verlag GmbH
Full Time position
Listed on 2026-07-28
Job specializations:
  • Business
    Data Analyst, Business Systems & Technology Analysis, Financial Analyst, Business Analyst
Job Description & How to Apply Below

We are Digital Science and we are advancing the research ecosystem. We are a pioneering technology company, and our vision is of a future where a trusted and collaborative research ecosystem drives progress for all. We believe in better, open, collaborative and inclusive research. In creating the next generation of tools and working in partnership with the community we tackle some of the biggest challenges to research.

In order to achieve our vision, we need innovative, inspiring and dynamic people to join our team. Do you want to join us in achieving our vision?

We are a pioneering technology company, and our vision is of a future where a trusted and collaborative research ecosystem drives progress for all. We believe in better, open, collaborative and inclusive research. In creating the next generation of tools and working in partnership with the community we tackle some of the biggest challenges to research. In order to achieve our vision, we need innovative, inspiring and dynamic people to join our team.

Want to join us?

Your new role The Senior Growth & Commercial Analytics Manager is the analytical engine of the B2C marketing team. You own the marketing analytics stack and the reporting that tells us what is working, what is not, and where to invest next. You also own the commercial view: the revenue, subscription, and unit economics that show whether the growth we generate is building a healthy business.

Your work turns data into decisions that grow acquisition, engagement, retention, and revenue across the consumer brands. This is a senior, hands-on role with real ownership and real influence. You build and maintain the reporting the whole B2C team relies on, from campaign performance and cohort behaviour to subscription revenue, lifetime value, and marketing efficiency. You partner with marketing managers on the ground and with the VP of Marketing, B2C on the numbers that shape strategy, budget, and the commercial case for investment.

You sit close to the central Data and Analytics team and to Finance, drawing on shared infrastructure while serving the specific commercial needs of the B2C portfolio. You also set the standard for how the team measures, and you help marketers become more data-fluent. Please note - due to business need, we can only accept applications from candidates who reside in the following locations where we have established legal entities: UK, Spain, Germany and Romania.

If you apply from outside of these areas, your application will not be considered. Please be aware that we may close this position early if we receive a high volume of applications, so we encourage you to apply promptly.

What you’ll be doing
  • Own the B2C marketing analytics stack. Maintain the tools, data pipelines, and dashboards the team depends on, in partnership with the central Data and Analytics team.
  • Build and own full-funnel reporting for all B2C brands: acquisition, activation, engagement, and retention. Make the numbers clear, trusted, and available to the people who need them.
  • Own commercial and revenue analytics for the portfolio: subscription revenue, MRR and ARR movement, renewals, churn, and net revenue retention. Show how growth converts into a healthy business.
  • Own the unit economics: LTV, CAC, payback period, and contribution margin. Keep them honest and defensible.
  • Build and maintain revenue models and forecasts, including scenario and sensitivity analysis. Model the range of outcomes, not just the base case.
  • Track budget against actual and report on marketing efficiency (CAC, payback, and return on spend) so we know which investment is paying off and which is not.
  • Analyse pricing, packaging, and free-to-paid conversion. Quantify the commercial impact of changes and support pricing decisions with evidence.
  • Define and track the metrics that matter. Set consistent definitions across brands so growth and commercial numbers reconcile.
  • Partner with marketing managers to measure campaign and channel performance, and with the VP of Marketing, B2C and Finance on the analysis that shapes strategy, budget, and business cases. Provide the commercial inputs behind leadership and board reporting.
  • Desig…
Position Requirements
10+ Years work experience
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