Data Analyst

Location: Bristol, London or Edinburgh, UK

Job Type: Full-time

Overview

Our client is seeking a Customer Insight Analyst to join their Customer Insights & Analytics team, helping turn customer feedback, research and data into actionable business insights.

This role combines customer analytics, quantitative and qualitative research, and Voice of Customer (VoC) analysis to improve customer experience, inform strategic decisions and support commercial performance.

You will work closely with Customer Experience, Product, Marketing and Data teams, using customer feedback platforms such as Qualtrics to identify trends, understand customer behaviour and present meaningful recommendations to senior stakeholders.

The role also offers the opportunity to contribute to customer research programmes, influence business decisions and help shape how customer insights are used across the organisation.

Key Responsibilities

• Analyse quantitative and qualitative customer data to identify trends, patterns and opportunities for improvement.
• Develop actionable insights and recommendations that inform business strategy and improve customer experience.
• Design and deliver customer research, including surveys, qualitative studies and Voice of Customer (VoC) initiatives.
• Use customer feedback platforms, including Qualtrics, to extract, manipulate and analyse customer data.
• Identify key drivers of customer satisfaction, behaviour and customer experience.
• Translate complex data into clear reports, dashboards, visualisations and presentations for different audiences.
• Collaborate with Customer Experience, Marketing, Product and Data teams to embed customer insights into decision-making.
• Manage relationships with external research agencies and insight suppliers to ensure high-quality delivery.
• Work with senior stakeholders to communicate findings, influence decisions and provide constructive recommendations.
• Manage multiple research and analytics projects while contributing to continuous improvement of insight capabilities.

Key Skills and Experience

The role involves the following capabilities:

• Customer Insight & Analytics: Analysing customer data to identify trends, behaviours and opportunities.
• Quantitative & Qualitative Research: Designing, conducting and interpreting customer research.
• Voice of Customer (VoC): Understanding customer sentiment, feedback and experience across different touchpoints.
• Qualtrics & Feedback Platforms: Extracting, manipulating and analysing customer research and feedback data.
• Data Visualisation & Reporting: Presenting complex findings through clear, accessible reports and presentations.
• Stakeholder Management: Communicating insights and influencing decisions across business functions.
• Customer Experience (CX): Understanding customer journeys, satisfaction drivers and opportunities for improvement.
• Research Project Management: Coordinating research activities, suppliers and multiple priorities.

Our client offers a comprehensive employee benefits package, including:

• Annual discretionary bonus.
• 15% non-contributory employer pension (9% during probation).
• 28 days' annual leave, with the option to buy or sell additional days.
• Funded private medical insurance.
• Electric/hybrid car salary sacrifice and Cycle to Work schemes.
• Life assurance at four times basic salary.
• Access to digital healthcare services and health screening benefits.
• Employee discounts, discounted gym memberships and additional voluntary benefits.
• Generous family leave policies.
• Hybrid working environment, with flexible working requests considered where possible.

Our client is committed to creating a diverse and inclusive workplace and welcomes applications from candidates of all backgrounds.