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Marketing Effectiveness Manager: Data-Driven

Job in City of Edinburgh, Edinburgh, City of Edinburgh Area, EH1, Scotland, UK
Listing for: Lloyds Banking Group
Full Time position
Listed on 2026-07-24
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Digital Marketing, Market Research
Salary/Wage Range or Industry Benchmark: 55000 - 85000 GBP Yearly GBP 55000.00 85000.00 YEAR
Job Description & How to Apply Below
Position: Marketing Effectiveness Manager: Data-Driven Growth
Location: City of Edinburgh

Lloyds Banking Group is seeking a Marketing Effectiveness Manager to turn data into strategic recommendations across Digital, Social, CRM and ATL channels within the Brands, Marketing & Experience team. You’ll develop measurement frameworks, conduct post‑campaign analyses, and translate findings into actionable insights that shape future marketing strategies.

This hybrid role is Edinburgh‑based with at least two days in the office per week.

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