Brand Manager, Glenmorangie

As part of LVMH / Moët Hennessy, The Glenmorangie Company crafts, distributes and markets two of Scotland’s most acclaimed single malt whiskies. Glenmorangie is famed as the leading Highland single malt, renowned for its smooth, complex, and accessible taste, its mastery of wood in cask maturation, and its industry leading whisky innovation. Ardbeg is the ultimate Islay whisky and the smokiest of all Scotland’s Single Malts – and is also famed for its unorthodox, envied, and untamed brand.

The Glenmorangie Brand Manager is responsible for leading the development and execution of brand strategy, while strengthening long-term brand desirability. The role will involve owning and leading brand programmes that translate strategic direction and creative briefs into high-impact executions that deliver tangible results. Success in the role will rely on a strong command of luxury brand-building principles, excellent project ownership, and close collaboration across functions.

This role is a 12-month Fixed Term Contract.

Job Responsibilities:

• Lead the development and meticulous execution of compelling and actionable brand programmes.
• Coordinate and facilitate the production and distribution of branded content, 360 activations, key selling tools, and Point of Sale Materials (POSM), managing timelines and stakeholders to ensure timely delivery.
• Drive the annual market brand planning process in alignment with global ambitions.
• Manage A&P and project budgets effectively, ensuring robust tracking and resource optimisation.
• Lead product and packaging development programmes from concept to launch, working cross-functionally within the Maison and with Markets following the Maison New Product Introduction (NPI) process.
• Provide comprehensive operational leadership for the Brand Team on key projects, including data collation, evaluation, and reporting.
• Be a dynamic and passionate ambassador of the Brand always seeking to strengthen Glenmorangie’s reputation both internally and externally.
• Support Markets in their execution of brand strategy, acting professionally and in close collaboration with Commercial and regional teams.
• Raise the bar for disruptive creativity, innovation, and executional excellence across all touchpoints.
• Act as a knowledgeable and enthusiastic ambassador for the Glenmorangie brand and for Scotch whisky.
• Play an active role in supporting selected whisky events, winning over new Glenmorangie fans amongst colleagues, partners, and consumers.

Technical Skills Experience

Required:

• Experience in an FMCG or luxury marketing environment at Brand Manager level (or strong Assistant Brand Manager ready for the next step in their development), ideally with premium image brand-building experience.
• Experience developing and delivering integrated marketing campaigns and 360° activations.
• Experience managing innovation, packaging, and new product development (NPI) processes.
• Experience working internationally and across different cultures is desirable.
• Exceptional interpersonal skills.
• Excellent planning and organisation skills.
• Team-player with strong stakeholder management skills.
• High attention to detail and quest for sustainable excellence.
• Highly motivated and results-driven.
• Experience of working internationally/ across different cultures.
• Strong whisky knowledge highly desirable.

About us:

At Glenmorangie, we aspire to embrace the broadest view of diversity, equity, and inclusion to build teams that are reflective of our customers and consumers, and that celebrate and maximise the uniqueness of every employee.

To reflect the diverse needs of our workforce, we offer a range of life friendly, inclusive policies including flexible working arrangements and generous leave entitlements. We are committed to supporting the mental health of our workforce and providing a safe space to talk about our wellbeing. We also champion physical wellbeing, offering employees discounted gym memberships.

We are a Disability Committed Employer and offer a guaranteed interview to applicants who consider themselves to be disabled and who meet the minimum requirements for the job.

Applications will…