Account Director

Overview

Job Title:

Account Director

Brands:
Campaign, Creative Review

Reporting To:
Sales Director

Location:

Twickenham, Greater London

Hybrid: 3 days per week in the office, 2 days working remote

Employment:
Permanent, Full-Time

Salary: £44,000 - £48,000 per annum

Working within Campaign

Campaign is the leading brand for the UK marketing, advertising and media industries, delivering trusted journalism, insight, analysis and thought leadership across digital, audio, video, live events and data. The editorial team is responsible for producing high-quality content that informs, challenges and engages the communications industry while supporting Campaign's reputation as the market-leading publication.

The Role

• As Account Director, you will play a key role in growing Campaign and Creative Review’s commercial performance through strong, long-term client relationships and new business development. You will manage an allocated portfolio of clients, understanding their priorities and developing relevant, creative solutions that deliver value for both clients and Campaign.
• Working closely with the Sales Director and wider commercial team, you will develop opportunities across Campaign and Creative Review’s commercial portfolio, including advertising, conferences, forums, awards, content and creative solutions. Using your understanding of the advertising and marketing landscape, you will develop compelling proposals and partnerships that support client objectives and Campaign's wider commercial strategy.
• As a senior member of the commercial team, you will bring strong commercial insight and relationship-building skills, while sharing knowledge, supporting colleagues and contributing to the continued growth and development of Campaign and Creative Review’s commercial offering.

• Develop and grow an allocated portfolio of clients, building strong, long-term relationships and identifying opportunities to increase commercial value.
• Proactively identify and develop new business opportunities across Campaign and Creative Review’s client and prospect base, using market insight, research and networking to build a strong pipeline.
• Understand client objectives and develop compelling, tailored commercial proposals across advertising, conferences, forums, awards, content and creative solutions.
• Take a consultative approach to client relationships, identifying opportunities to develop integrated partnerships that meet client needs and support Campaign and Creative Review’s commercial objectives.
• Lead the commercial process from initial opportunity through to agreement, ensuring proposals, contracts and agreed deliverables are accurate and clearly communicated.
• Work collaboratively with Content Labs, Conferences, Forums & Awards, Ad Ops, Editorial, Marketing and other teams to develop and deliver effective client campaigns and partnerships.
• Contribute market, sector and client insight to Campaign and Creative Review’s wider commercial strategy, identifying emerging trends and opportunities to strengthen and diversify the commercial offering.
• Build and maintain a strong network of clients, prospects and industry contacts, representing Campaign and Creative Review at relevant events, conferences and other external opportunities.
• Maintain accurate client, opportunity and pipeline information in relevant systems to support effective account management, forecasting and commercial planning.
• Collaborate with UK and international commercial teams to identify opportunities for cross-market and wider Haymarket partnerships.
• Share knowledge and best practice across the commercial team and support the development of less experienced colleagues through coaching and mentoring.
• Manage competing priorities effectively, working collaboratively to deliver high-quality client solutions and contribute to wider team and business objectives.

You will work closely with the Campaign & Creative Review commercial team, including the Sales Director, Group Commercial Director and Digital Sales Director, as well as colleagues across Content Labs, Ad Ops, Editorial, Marketing, Conferences, Forums &…