Digital Marketing Manager

Bolts by Zeus is fast growing independent digital growth partner for the aesthetics and private healthcare sector. We deliver digital growth marketing solutions which include; SEO, AI optimisation, paid media, content and intelligent website builds for Med spas, private clinics, medical brands and device manufactures. We are a team of 14 across London, New York, Singapore and the Philippines, working with 20+ clients.

Our client base spans aesthetic clinics and med spas in the UK and US, plastic surgeons in New York, private GP practices, medical providers in Dubai, and specialist healthcare brands. We are at the point where growth depends on the quality of our client relationships as much as the quality of our campaigns. This role sits at the centre of both.

As Digital Marketing Manager you will own the day-to-day relationship and delivery across a defined portfolio of clinic and brand accounts. You will be the client’s main point of contact, translate their commercial objectives into campaign activity, and direct our specialist delivery team to execute it.

This is a client-facing role that requires real technical grounding. You will brief and quality-check the work rather than build every campaign yourself, so hands-on experience across search and paid social matters more than depth in any single channel.

• Act as the main point of contact for part of the portfolio of clinic and brand clients
• Run regular performance reviews, weekly or monthly depending on the account, and present results in commercial terms a clinic owner or brand manager can act on
• Working with CDO and CEO to translate client objectives into campaign plans across SEO, Google Ads, Meta and content
• Brief our the internal team of SEO and paid media specialists, quality-check their output, and make sure deliverables land on time
• Coordinate task flow and priorities with our project manager and the London team
• Manage client enquiries end to end, resolving directly or routing to the right specialist
• Support the onboarding of new accounts into your portfolio, from kick-off through to first reporting cycle
• Make direct changes to client Word Press sites where quick fixes are needed
• Monitor account health and identify opportunities to grow existing retainers
• Join new business calls alongside our commercial director to explain the technical detail of our services
• Keep pace with developments in search, AI-driven discovery and paid media, and bring relevant ideas back to clients

• Three to five years’ digital marketing experience within the medical aesthetics sector (desirable)
• Hands-on campaign experience across SEO, Google Ads and Meta Ads, with examples you can talk through in detail
• Confident client-facing manner and the credibility to hold a performance conversation without support
• Practical technical ability: editing Word Press, Webflow, and other CMS site builders, working with SEO/AI tooling, Google Search Console and GA4
• Strong written and verbal communication, and the discipline to document actions and follow them through
• Commercial awareness and an understanding of how marketing activity connects to client revenue
• Experience using SEO, reporting, analytics and AI tools ahrefs, SEM Rush, Screaming Frog, Peec Ai) to improve marketing workflows
• Based in London and able to work from the co-working office with the team 2-3 days a week
• Clinic-side marketing experience - either in-house or through an agency focusing within aesthetics
• Experience managing junior team members / interns
• Familiarity with local SEO optimisation specifically within the aesthetics industry
• Experience working with international team members
• Working knowledge of patient booking platforms such as Pabau, Phorest & Zenoti
• Awareness of UK advertising rules as they apply to aesthetic treatments and prescription-only medicines

• Competitive Salary
• Private healthcare after probation period - Bupa and Simply Health
• Discretionary annual bonus
• Direct exposure to senior leadership and genuine ownership of your client accounts
• Digital Self-development and training courses