Head of Customer Advocacy - EUROPE​/Britain & Ireland

## Head of Customer Advocacy - EUROPE / Great Britain & Ireland Apply:
Remote:
CEY BO:
Full time:
Posted 7 Days Ago:
R-30150

Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably.
Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions.

The Head of Customer Advocacy is responsible for developing and executing customer advocacy programs that strengthen market credibility, validate product positioning, and support commercialization across the Digital Oncology portfolio.
This role serves as the strategic bridge between customers and the business, ensuring customer insights, clinical evidence, outcomes data, and customer experiences are translated into compelling market narratives, validated marketing claims, differentiated go-to-market strategies, and measurable business impact.
The Head of Customer Advocacy will lead advisory boards, customer advocacy programs, consortium initiatives, evidence generation efforts, claims validation processes, and customer reference strategies while partnering closely with Product Marketing, Commercial Strategy, Clinical, Product Management, Communications, Regional Marketing, Regional Sales, Strategic Partnership Managers (SPMs), and Executive Leadership teams.
The role will serve as a central point of coordination between global marketing teams and customer-facing field organizations to ensure customer advocacy, evidence generation, and collaborative innovation initiatives support both global strategy and regional commercial priorities.
Are you passionate about transforming customer relationships into strategic business impact? In this highly visible global role, you'll partner with leading oncology organisations, clinicians, executives, and internal stakeholders to build advocacy programmes, advisory boards, evidence-generation initiatives, and customer communities that directly influence product strategy, commercial growth, and the future of cancer care technology.

This is a unique opportunity to shape how the voice of the customer influences the future of Digital Oncology worldwide. You'll build and lead global customer advocacy programmes, work directly with senior healthcare leaders and oncology experts, generate evidence that supports commercial success, and ensure customer insights help drive product innovation, market strategy, and thought leadership across the business.
** Key Responsibilities*
* ** Customer Advocacy Strategy*
* * Develop and execute the customer advocacy strategy across the Digital Oncology portfolio.
* Build and maintain a network of customer champions, references, and advocates across oncology provider organizations, health systems, and strategic accounts.
* Establish scalable advocacy programs that support commercialization, customer engagement, and market differentiation.
* Ensure the voice of the customer is consistently represented across marketing, product, and commercial initiatives.  
** Advisory Boards*
* * Own the strategy, governance, planning, and execution of Digital Oncology advisory board.
* Develop annual engagement plans aligned with product strategy, market priorities, and customer needs.
* Recruit, engage, and maintain relationships with key oncology stakeholders, clinical leaders, and executive customers.
* Partner with regional sales and marketing teams to identify strategic customer participants and ensure global representation across advisory activities.
* Translate customer feedback into actionable recommendations for Product Marketing, Product Management,…