Alberta Blue Cross CRM Practice Leader

Shape the future of customer relationship management as the CRM Practice & Enablement Lead at Alberta Blue Cross. This integral position drives CRM adoption and enhances customer interactions across the organization.

As the CRM Practice & Enablement Lead, you will focus on establishing standardized CRM practices within Sales, Service, and Marketing teams.

Your role will emphasize continuous improvement and effective data usage, helping teams understand the importance of meaningful customer information. Collaborating closely with stakeholders, you will generate actionable insights from data analytics to refine CRM processes.

Key Responsibilities:

• Lead CRM adoption across customer-facing teams

• Implement CRM in daily business functions

• Monitor and evaluate data quality for improvements

• Synthesize feedback for team coaching

• Create resources for CRM best practices

Requirements:

• Experienced in CRM, customer experience, or process improvement

• Strong coaching and relationship-building ability

• Analytical skills to interpret data trends

• Familiarity with CRM platforms like Microsoft Dynamics 365

• Background in supporting sales and service capabilities

Utilize your expertise in CRM to foster data-informed decisions and enhance customer experiences at Alberta Blue Cross.