Job Description & How to Apply Below
Reporting to the Manager of Labour Relations, the Communications Advisor will be part of a team responsible for developing, implementing, and maintaining internal and external communications programs.
We are proud to advocate for an equitable, diverse and inclusive workforce for our members and we are committed to the same in our workplace. We welcome applications from all qualified persons. We encourage women;
First Nations, Métis and Inuit persons; members of visible minority groups; persons with disabilities; persons of any sexual orientation or gender identity and expression; and all those who may contribute to social justice and better workplaces for all to apply.
The Communications Advisor leads the development and implementation of external and internal communication strategies including media/public relations, general communications, special events and employee-focused communications, which are delivered in line with UNA’s vision, strategy and values. They possess the following:
Skills Service-oriented, able to work effectively with stakeholders (locals and members), colleagues, peers etc.
Excellent, clear and tactful communication skills to all parties they interact with, verbally and written.
Understanding of media relations and how to interact with the media.
Social media management.
Basic and advanced public communications writing – crafting and delivering messages.
Confident public speaker – able to share messages confidently and convey trust.
Creation of websites, publications, promotional materials.
Print, photography and AV media production.
Consistent approach to dealing with workload demands and people you interact with.
Journalistic research and analysis skills.
Effective time management and organization skills, with demonstrated ability to set priorities and meet deadlines.
Vendor management.
Utilizing hardware to deliver communications role e.g., computers, phones, cameras, etc.
Knowledge of marketing analytical tools such as Google Analytics is an asset.
Proficient with Microsoft Office, Apple products, CRM, social media, internet and presentation software.
Skilled with additional editing and communications software, websites and databases e.g., National Builder, Flywheel, Word Press, etc.
Familiar with Marketing principles and SEO (Search Engine Optimization) practices and methods.
Current class 5 drivers’ license required.
Education Degree in communications, journalism, arts, public relations or a related field is an asset.
Experience Relevant experience in communications, news media relations and online communications/ social media.
Relevant experience designing and delivering public engagement and social media engagement campaigns.
Experience or knowledge of the political environment, labour movement and unions is an asset.
Experience or working knowledge of Adobe Photoshop, Adobe InDesign and Adobe Illustrator preferred.
Graphic design and digital marketing experience are an asset.
Accountabilities Responsible for media relations at the UNA, including taking media requests and calls, coordinating interviews between reporters and UNA representatives, advising Executive Officers and others on talking points and key messages and identifying and sharing media opportunities.
Daily monitor Media and Google alerts, scanning results for media attention on UNA and flag items which require a response from the UNA.
Develop and deliver seminars for the UNA and affiliate/ outside organizations on media and communications topics.
Develop campaign plans, targets and goals and maintain oversight of delivery.
Prepare materials for media outreach and public relations events. Write and edit publications, posters and messages for members.
Draft internal and external communications,…
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