Associate Content Department Lead

You have mastered your craft. Now you are ready to make an entire team better, without giving up the writing work you still enjoy.

Location:
Edmonton, Alberta | In-office

Starting salary: $75,000 per year

The Opportunity

You may already be the person other writers come to for advice. You see where a brief is weak, where a process creates unnecessary rework, and where clearer standards could make the whole team stronger. Perhaps you have been mentoring, editing or improving systems without being given the formal opportunity to lead.

ATRIUM is hiring an Associate Content Department Lead to make that next step real. This is not a conventional Content Manager position and it is not a full writing workload with management added on top. The role is intentionally divided between hands-on craft and meaningful department leadership.

A true 50/50 role: Half of your time will be spent as a lead writer for select Search Marketing clients. The other half will be dedicated to co-managing the Content department alongside ATRIUM leadership: developing people, managing capacity, improving quality, building systems and helping evolve our service.

Why This Role Exists

For more than 25 years, ATRIUM has helped business leaders build more reliable marketing performance. Our proprietary Marketing Systems Engineering approach applies systems thinking to marketing so clients can pursue consistency instead of relying on disconnected tactics or occasional wins.

Content is central to that system. It helps clients demonstrate expertise, earn trust and turn Search Marketing into a durable source of business. As search expands across traditional results, AI answers and large language models, our Content department must keep developing the people, standards and workflows behind excellent work.

You Know How to Work With LLMs

You are comfortable using tools such as ChatGPT or Claude as part of a professional writing and thinking process. You can use them to investigate a subject, organize research, explore content angles, build stronger outlines and work through complex problems. Just as importantly, you know when their output is generic, unsupported or wrong.

In this role, you will use LLMs across the Content department to improve research and planning workflows, documenting processes, solving operational problems and helping other writers develop stronger AI-assisted working practices. Human judgment, original thinking, factual verification and client confidentiality remain essential.

Keep Practising the Craft

• Research client businesses, audiences and subject matter to find the useful story inside complex or seemingly dry information.
• Interview clients and subject matter experts, then turn their knowledge into accurate, credible and engaging content.
• Plan, write, proof and finalize focal content, webpages, articles and other lead assets for select Search Marketing clients.
• Write across narrative, technical and commercially focused formats while adapting to different voices, industries and audiences.
• Work closely with SEO Specialists, Technical SEO Specialists, coordinators, designers and developers to produce complete work.
• Use LLMs such as ChatGPT and Claude to strengthen research, synthesis and outlining while independently verifying claims and keeping human judgment, original authorship and client context at the centre of the final product.

Help Lead the Department

• Co-manage writers through one-on-ones, quarterly reviews, coaching, clear expectations and practical development plans.
• Manage departmental capacity and priorities so work is assigned thoughtfully, risks are visible and commitments remain realistic.
• Improve editorial standards, briefs, quality rubrics, SOPs, training and project workflows.
• Identify recurring blockers and turn effective individual practices into repeatable team systems.
• Support recruitment, onboarding and development as the Content team grows.
• Help evolve ATRIUM's Search Marketing service across SEO, AEO and GEO by turning new insights into scalable methods.
• Collaborate across Search, Social, Advertising, CRO and Platforms so content contributes to a connected marketing system.

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