Job specializations:
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Marketing / Advertising / PR
Job Description & How to Apply Below
Shape B2B client growth remotely as a PPC Strategist at Blacksmith Agency, guiding budgets, targeting, and performance narratives across accounts.
Blacksmith Agency needs a PPC Manager to serve as the strategic voice for B2B and growing-brand clients. You own the paid media roadmap, budget calls, campaign decisions, and explanations behind performance. The scope includes Google Ads, Meta, Linked In, and Microsoft Ads. You also manage attribution through GA4, tag manager, and platform pixels. SEO remains separate from this paid media seat.
Key Responsibilities:- Own paid media strategy for assigned B2B accounts
- Develop ninety-day and quarterly client roadmaps
- Explain performance numbers during client calls
- Guide retention, upsell, and long-term account relationships
- Manage bidding, targeting, and creative testing decisions
- Three-plus years of hands-on Google Ads and Meta experience
- Campaign-building and optimization experience across paid media
- Ability to discuss ROAS, CPA, or pipeline improvements
- Background managing multiple clients in an agency
- Clear spoken English with United States clients
Use strategic PPC ownership, attribution expertise, and account growth experience to guide Blacksmith Agency’s B2B client portfolio.
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