Sr Regional Accounts Manager
Listed on 2026-01-12
-
Sales
Business Development, Sales Manager -
Business
Business Development, Business Management
Sr Regional Accounts Manager
The Sr Regional Accounts Manager drives growth, retention, and satisfaction across Mercury Insurance's major regional accounts by developing and executing strategic sales initiatives, managing complex pipelines, building strong agency partnerships, and collaborating cross-functionally to align solutions with client needs. Leveraging analytics and market insights, this role enhances Mercury's competitive position and delivers actionable reporting to senior management.
In addition to these responsibilities, the Sr Regional Accounts Manager serves as a mentor and resource to peers within the account management and sales team. This role shares expertise, facilitates collaborative problem-solving, and models best practices in the field. They play an active role in onboarding new Sales team members, providing informal coaching, and supporting skills development through knowledge sharing and peer feedback.
This role helps foster a collaborative, high-engagement team culture by encouraging the open exchange of effective strategies, facilitating group learning sessions and guiding ongoing professional growth among team members.
- Sales Planning:
Develop, refine, and implement comprehensive sales strategies designed to drive growth and retention within a portfolio of large and complex accounts. Create account-specific plans that align with agency goals, market opportunity, and Mercury Insurance's business objectives. - Pipeline Management:
Oversee the entire sales pipeline process for large accounts, including lead generation, qualification, engagement, and conversion. Ensure high-value opportunities are prioritized and cultivated through effective communication and follow-up. - Target & Revenue Achievement:
Set and monitor robust KPIs and sales targets specific to large account segments. Regularly track progress, identify gaps, and recalibrate strategies to achieve or exceed sales and revenue goals. - Account Growth & Expansion:
Identify and pursue upselling, cross-selling, and expansion opportunities within existing large accounts. Work with agency partners to introduce new products, services, or coverage options tailored to their evolving needs. - Contract Negotiation:
Lead or support contract negotiations and renewals, ensuring terms are competitive while protecting Mercury Insurance's interests. - Strategic Forecasting:
Maintain accurate forecasts and projections for large account sales and renewals, informing resource allocation and business planning.
- Industry Research:
Stay abreast of market trends, competitor activities, and regulatory changes shaping the P&C insurance sector; use insights to inform decision‑making. - Agent Insights:
Gather and analyze agent feedback and industry data to identify pain points and opportunities for ongoing product or service enhancements.
- Collaboration with Departments:
Partner with Product, Underwriting, and Customer Service teams to align sales initiatives with targeted segments, product offerings, and superior service delivery.
Client Engagement:
Build and maintain strong relationships with key agent partners, enhancing satisfaction and loyalty while proactively addressing issues as they arise.
- Data Analysis:
Leverage sales analytics to track performance against targets, identifying trends and areas for improvement. - Reporting:
Prepare regular reports for senior management with actionable insight and strategic recommendations based on data analysis. - Market Positioning:
Continuously monitor the competitive landscape, adapting sales tactics to ensure Mercury maintains a strong and competitive market position.
- Serve as the primary point of contact for high‑value account partners, conducting periodic reviews and strategic planning sessions.
- Collaborate with internal teams to deliver tailored insurance solutions and exceptional service.
- Represent Mercury Insurance at key events, conferences, and industry meetings.
- Issue Resolution:
Proactively address and resolve service or claims issues for large accounts, ensuring quick…
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